Brandpie
Growth & Origination Lead (EMEIA)
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About us
We’re Brandpie, an independent consultancy that helps organisations unlock growth at pivotal business moments. Leadership change, merger, acquisition, divestment, IPO, category shift—these are the times when everything matters and this is where we come in.
Over the years, we’ve partnered with 150+ businesses worldwide to define vision, ambition and strategy, shape brands and create experiences that drive transformation. Along the way, we’ve also been named one of the Financial Times’ leading Management Consultancies every year since 2018 and recognised as a World Class place to work by Best Companies in 2023.
Why this role now
Brandpie is entering a new phase of growth.
As we scale our regional and sector-led model across EMEIA, we are investing in stronger market visibility, AI-enabled growth infrastructure, targeted relationship development and more disciplined commercial origination.
Brandpie has always grown through trusted relationships, strategic credibility and long-term partnerships. Those fundamentals remain unchanged. What is changing is the sophistication, focus and operational rhythm behind how we build, manage and convert those relationships into sustainable growth. This role is designed to help operationalise that next phase.
The EMEIA Growth & Origination Lead will sit at the intersection of consulting, commercial strategy, sector development and relationship-led growth. The role is responsible for helping turn Brandpie’s market visibility, sector expertise, regional model, data capability and senior networks into sustained commercial momentum.
This is not a traditional “new business” role. It is a consulting-connected, commercial role focused on proactive origination, relationship development, sector growth and opportunity conversion. Success in this role will be measured not by activity, but by the quality of relationships built, opportunities progressed and revenue influenced.
Role purpose
To ensure commercial signals do not sit passively in the system, but are triaged, acted on and converted with pace.
The role is responsible for turning timely market signals, relationship insight and sector intelligence into fast, strategic and valuable commercial engagement. It will improve the quality, consistency and conversion of commercial conversations, particularly from MQL to SQL and from early relationship to active opportunity.
This is not a traditional sales role, an isolated business development function, an RFP management position, a cold outreach role or a CRM administration role. It is a relationship-led conversion role: connecting Marketing-generated demand, sector insight, CRM intelligence and senior outreach into commercial momentum.
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In short: What Growth & Origination means at Brandpie
- Build and own strategic relationship maps
- Create targeted outreach and growth plans
- Convert Brandpie’s market visibility into targeted, commercially valuable conversations
- Triage, prioritise and act quickly on the highest-value commercial signals
- Drive momentum through the top and mid funnel
- Operationalise growth systems and workflows
- Create rhythm, accountability and consistency around origination
- Build and nurture a strategic relationship ecosystem across clients, prospects, partners and sector communities
- Work closely with consultants to connect delivery and growth
- Turn insight, networks and market intelligence into action
- Identify pivotal business moments, leadership changes and strategic shifts that create opportunity for Brandpie engagement
Reporting line & collaboration
Reports directly to CEO, EMEIA
- Marketing owns demand creation: brand, awareness, thought leadership, content, campaigns, events, marketing automation and MQL generation.
- The EMEIA Growth & Origination Lead owns demand conversion: relationship mapping, executive outreach, MQL-to-SQL progression, follow-up, pipeline momentum and commercial opportunity development.
- Shared success is measured through pipeline quality, opportunity conversion and revenue impact.
- Works closely with: Global Marketing Team and Global CMO, Sector Leads, Consulting team, Operations and Senior EMEIA Leadership Team.
Candidate profile
Someone who is:
- Bright – Strategically sharp, commercially curious, able to connect sector change to client opportunity with clarity
- Brave – Comfortable with ambiguity, accountable for outcomes, and willing to step into senior conversations to convert into new clients generating incremental revenue for the business
- Big-hearted – Relationship-led, collaborative, generous, invested in building long-term trust
And who brings:
- Proven ability to create momentum from ambiguity, follow up with discipline, and move senior relationships from interest to action
- Demonstrated ability to build pipeline, create commercial momentum and convert opportunities within complex B2B environments
- Experience operating within relationship-led or consultative commercial environments
- Exposure to strategy, branding, transformation or consulting businesses is advantageous
- Experience navigating senior stakeholders and executive-level conversations
- Experience using CRM, marketing automation or growth intelligence platforms to support commercial development and relationship management
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Relationship mindset
You see relationships as long-term assets rather than transactional opportunities, and naturally maintain and deepen relationships over time.
You see that sustainable growth comes through consistency, credibility and long-term connection. You are energised by building meaningful professional ecosystems and staying close to people over time, and you understand the importance of trust, timing and relevance in relationship-led growth.
That’s the relationship mindset of a leader at Brandpie.
Benefits & perks
- Rewarding package. We offer competitive salary and a generous benefits package that includes private medical and life insurance, gym subsidies, and a company pension scheme.
- Time off. 23 days of holiday (rising to 28 over time), plus an additional 3 days when we close between Christmas and New Year. The allowance is pro rata based on the duration of the contract.
- Wellbeing support. From day one, you'll have access to comprehensive health cover through Vitality, including mental health support. You'll also benefit from gym discounts, partner rewards, and access to resources designed to help you thrive inside and outside of work.
- Hybrid working. This role is based 2 days a week in our London Clubhouse. It's a vibrant, collaborative space where ideas spark and teams connect. Remaining 3 days are yours to work from wherever you do your best thinking.
- Tech you can rely on. You'll receive high-quality IT kit to support a seamless hybrid setup, including a Mac laptop, external monitor, home working set up allowance, etc.
Our commitment to diversity
Brandpie is committed to creating a diverse environment and is proud to be an equal opportunity employer. We recruit, employ, train, reward and promote regardless of race, religion, colour, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.
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