Bupa
Head of Commercial - Diagnostic Centres
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Job Description: Head of Commercial - Diagnostic Centres
Location – London (across multiple Outpatient and Diagnostic Centre sites)
Type – Permanent | Full time (37.5 hours)
Compensation – Competitive salary & excellent benefits package
Closing date for applications – Thursday 17th August 2026
We make health happen
As Head of Commercial for Bupa's London Diagnostic Centres, you will lead the commercial strategy across one of the UK's most prestigious private diagnostics portfolios, encompassing London Medical Centre, Bupa Healthcare Canary Wharf and Basinghall Clinic. This newly created senior leadership role offers a unique opportunity to shape the future direction of our diagnostic services, driving sustainable growth, strengthening our market position and creating new opportunities for patients, consultants, and colleagues.
You'll be responsible for developing and executing a commercially ambitious growth agenda, building influential relationships across the healthcare landscape, and identifying innovative ways to expand our services. Reporting to the Managing Director and working closely with General Managers and senior leaders across Diagnostics & Secondary Care, you will play a pivotal role in delivering both the London strategy and wider Bupa Health Services objectives.
This is a highly visible leadership position where you'll combine strategic thinking with commercial execution, leading consultant engagement, business development, and service innovation initiatives that enhance patient experience, support clinical excellence, and ensure long-term success across our diagnostic centres.
How you’ll help us make health happen
As Head of Commercial, you'll be responsible for developing and delivering the commercial strategy across our London Diagnostic Centres, creating sustainable growth opportunities while ensuring an exceptional experience for patients, consultants, GPs, and referral partners.
You will:
- Lead the development and execution of commercial and business development strategies across multiple diagnostic centres.
- Oversee consultant partnership arrangements.
- Identify and secure new business opportunities, partnerships, and revenue streams that support long-term growth.
- Build, develop, and maintain strong relationships with consultants, GPs, referrers, insurers, brokers, and other key stakeholders.
- Create and deliver consultant recruitment and engagement strategies to support business growth and clinical service expansion.
- Develop pathways and service offerings that improve patient access, enhance outcomes, and drive commercial performance.
- Lead transformation and innovation projects, including digital and AI-enabled initiatives that improve patient and client experience.
- Analyse market trends, competitor activity, and commercial performance to inform strategic decision-making.
- Partner with operational and clinical leaders to ensure commercial objectives align with service delivery and patient care standards.
- Drive marketing and stakeholder engagement activities in collaboration with internal marketing teams.
- Establish and oversee engagement programmes, networking events, and educational initiatives for consultants and referrers.
- Lead, motivate, and develop a high-performing commercial team, creating a culture of accountability, engagement, and continuous improvement.
- Deliver regular performance reporting and provide strategic commercial insight to senior leadership teams.
- Ensure all commercial activities operate within relevant regulatory frameworks and Bupa governance requirements.
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Key Skills / Qualifications
We're looking for an accomplished commercial leader who combines strategic thinking with strong relationship management skills and a proven ability to deliver growth within a complex healthcare environment.
You'll have:
- A proven track record of driving commercial growth and business development within the independent healthcare sector.
- Significant leadership experience managing high-performing commercial, business development, or stakeholder engagement teams.
- Strong experience building and maintaining relationships with consultants, clinicians, referrers, and key healthcare stakeholders.
- Experience working with private medical insurers and a range of healthcare payor groups.
- A strong understanding of operating within highly regulated healthcare environments.
- Excellent commercial acumen with the ability to develop and execute growth strategies.
- Exceptional influencing, negotiation, and stakeholder management skills.
- Strong analytical capabilities with the ability to interpret performance and market data to support decision-making.
- Experience leading change, transformation, and service development initiatives.
- Excellent communication and presentation skills with the confidence to engage senior stakeholders.
- A collaborative leadership style and commitment to delivering outstanding patient outcomes.
- An interest in innovation, digital transformation, and the application of AI within healthcare services.
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Benefits
Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social, and environmental wellbeing. We support flexible working and have a range of family-friendly benefits.
Joining Bupa in this role, you will receive the following benefits and more:
- Equivalent to 25 days holiday per year, increasing through length of service, with the option to buy or sell.
- Bupa health insurance as a benefit in kind.
- An enhanced pension plan and life insurance.
- Annual performance-based bonus.
- Onsite gyms or local discounts where no onsite gym is available.
- Various other benefits and online discounts.
Why Bupa?
We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring, and responsible in everything we do.
We encourage all of our people to “Be you at Bupa”; we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences.
Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.
Please note: We reserve the right to close this vacancy early should we receive a sufficient number of applications. Therefore, if you are interested, we encourage you to submit your application as soon as possible.
Time Type:
Full time
Job Area:
Clinical Services
Locations:
London Medical
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