Nero
Head of Creators
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Who we are
Activewear became plastic. Almost everything sold for training today is polyester or nylon, and nobody questioned it. Nero is the alternative: premium activewear made entirely from natural fibres. Organic cotton, merino wool, Tencel. Nothing synthetic.
The Role
We are looking for a Head of Creators to build and run the creator programme that fuels paid acquisition. Reporting directly to the founder, you will own the supply side of the creative engine: the volume, the quality, and the unit economics of every creator we work with. This is a hands-on role for someone who can build from scratch, move fast, and turn creators into a growth channel that shows up in CAC, not just in reach.
One thing to be clear about: creator content at Nero has to convert. You will write the briefs, the hooks and the scripts yourself, and you will judge creators on the paid performance of what they make. If your instinct is to hand a creator the product and let them post whatever they like, this is not the role for you. The role is based in our Manchester office.
Reasons to use Rodeo
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
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No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Responsibilities
- Own the creator programme end-to-end: sourcing, signing, onboarding, briefing, and retention, across the US and UK.
- Write briefs, scripts and hooks that give creators everything they need to make ads that convert. Take this work off the founder's desk entirely.
- Own creator economics and seeding: rates, usage rights, whitelisting, licensing, gifting, and performance-based deals.
- Partner with creative strategy and paid media to identify winning patterns and turn them into repeatable creator formats.
- Build agentic systems for sourcing, segmentation, outreach, contracting, briefing, and testing.
- Build feedback loops that improve creator output from performance signals. Iterate on hooks, messaging, and format weekly.
- Test new sourcing channels and partnership models to improve quality and drive cost per winning ad down.
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What drives success in this role
- 1+ year building and scaling creator, influencer, or UGC programmes, ideally in DTC.
- Proven track record signing and managing hundreds of creators with measurable paid performance impact.
- You can write a brief, a hook, and a script that converts, and you have the ads to prove it.
- Strong commercial instinct. Negotiates rates, drives cost per content down, thinks in CAC and payback.
- Shipped agentic workflows or AI automations in production.
- Comfortable making decisions without perfect information. Fast, not reckless.
- Real interest in training, natural fibres, and where Nero is going.
- Bonus: premium menswear, fitness, or wellness DTC. Built a creator programme from scratch.
What we offer
- Base salary of £30,000 to £50,000 depending on experience.
- Plus a performance bonus tied to winning creator ads shipped.
- The chance to build the creator engine for a category-defining brand from the ground up.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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