FounderON
Head of FounderON
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£40,000 basic + 10% of FounderON revenue, uncapped.
UK-based, remote.
In a nutshell...
FounderON is an online community for ambitious founders. It has 550 members, a library of courses, a masterclass programme and a founder who exited his last business in 2021.
It's not yet what it should be.
The ambition is that FounderON becomes the most valuable resource for founders anywhere online. The best business content, the most engaging videos and courses, and the place a founder goes when they have a problem that has been keeping them up at night and they need people who have solved it.
We're looking for one person to own that.
This job is to build a business...
You'll own FounderON's growth, its programming, its retention and eventually its revenue. You'll have a founder who has done this before supporting you, a body of work to build on, and an unusual amount of freedom to decide what this becomes.
The compensation reflects that. £40,000 basic is the floor, not the offer. Ten per cent of FounderON revenue, uncapped, is the offer - and the plan is for that revenue to grow substantially over three years. If you do this well, the variable element becomes the larger number by some distance.
This suits someone who wants ownership rather than a salary. If you would rather have a bigger basic and less upside, this is not the right role.
What you would own...
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
These are outcomes, not tasks. How you achieve them is largely yours to decide.
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Every question gets an answer, the same day. This is the single most important commitment FounderON makes. A founder posts a problem; they get a useful answer before the day is out. Not eventually, not sometimes, every time.
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Members stay. Retention is the number this business lives or dies on. A member who joins, lurks for two months and drifts away costs more to acquire than they ever contribute.
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The community is active. Right now around 3% of members contribute in a given month and the founder writes most of the posts. That is a broadcast channel with a comment box, and it is not what people will pay for.
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The programming is worth turning up for. A weekly masterclass, recorded and live. Question videos answering what members actually ask. Courses that are genuinely the best available anywhere, not merely good.
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It becomes a business. Longer term, and not in your first six months. FounderON will earn from membership subscriptions, from a marketplace of services members can add to their subscription, from affiliate partnerships and from sponsorship.
Who is this for...
We care much more about what you've built that where you've worked.
You'll have built an audience, a community, a media property or a content business, and you can show what it became. A newsletter you grew, a community you ran, a channel you built, a publication you launched. Scale matters less than evidence that you made something people came back to.
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Your very own career expert that helps elevate your application to the next level.
You have a view about what FounderON should be. We are not looking for someone to execute a plan. There is a plan, it is detailed, and we would like you to disagree with parts of it. The strongest candidates will arrive with an argument about what this could become that we have not thought of.
You are comfortable being early. This is a small operation. There is no team beneath you at the start, no budget you can throw at problems, and a lot of things that do not exist yet. You will do the work as well as decide it.
You understand this audience, or want to. Members are founders running real businesses with staff, payroll and problems that keep them awake. They can tell immediately when someone has never done it.
What we're not looking for...
- Someone who wants a defined role with defined hours.
- Someone whose experience is entirely social media management.
- Someone who needs a manager.
- Someone who would rather have £55,000 flat.
To apply...
Tell us about something you built and what happened to it. Then tell us what you would do with FounderON in your first ninety days.
No CV needed unless you want to send one.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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