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Company Description
rupato is a growing organization focused on delivering innovative solutions to its customers and partners. The company values data-driven decision-making, collaborative teamwork, and a culture of continuous improvement. Joining rupato means working in an environment that encourages ownership, creativity, and measurable impact. Team members are supported with clear goals, modern tools, and opportunities to shape both strategy and execution. rupato aims to build a strong brand presence while maintaining a practical, results-oriented approach to business.
Role Description
The Head of Marketing will lead the overall marketing strategy and execution for rupato, ensuring alignment with business goals and growth targets. This full-time, on-site role is based in the London Area, United Kingdom, and requires close collaboration with leadership, sales, product, and other cross-functional teams.
Day-to-Day Responsibilities
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- Developing and implementing integrated marketing plans
- Overseeing brand positioning and messaging
- Managing campaigns across digital and traditional channels
- Tracking performance using analytics and KPIs
- Guiding market research initiatives
- Identifying growth opportunities
- Supporting sales enablement
- Managing relationships with external agencies and partners
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The role also involves building and mentoring a high-performing marketing team, establishing processes, and driving continuous optimization of marketing activities.
Qualifications
- Demonstrated expertise in Marketing Management and Market Planning, including the ability to design and execute comprehensive marketing strategies.
- Strong background in Market Research, with experience in analyzing customer insights, competitor landscapes, and industry trends to inform decisions.
- Proven track record in Sales collaboration, including supporting sales teams with campaigns, materials, and lead-generation initiatives.
- Skills in Public Relations, brand storytelling, and managing external communications to enhance brand reputation and visibility.
- Experience leading and developing marketing teams, with strong people management and mentoring capabilities.
- Proficiency in digital marketing tools, analytics platforms, and CRM or marketing automation systems.
- Excellent written and verbal communication skills, with the ability to present complex information clearly to diverse stakeholders.
- Ability to work on-site in the London Area, United Kingdom, and collaborate effectively in a fast-paced, cross-functional environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree or equivalent experience is an advantage.
- Prior leadership experience in a senior marketing role, ideally within a growth-oriented or innovative organization.
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