Bamford Collection
Head of On-line Trading - Fixed-Term Contract
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THE BAMFORD COLLECTION IS A GROUP OF CONSCIOUSLY MINDED LIFESTYLE BRANDS COMMITTED TO NOURISHING AND NURTURING PEOPLE AND PLANET.
ABOUT THE ROLE
We are seeking an exceptional Head of Online Trading to join the Bamford Collection on a 9-month fixed-term contract, leading the online commercial performance of our luxury lifestyle brands, Daylesford and Bamford. Reporting to the Ecommerce & Digital Director, you will drive the trading, optimisation and ongoing development of both ecommerce websites, ensuring they deliver outstanding commercial performance while reflecting each brand's distinctive identity.
This is a pivotal leadership role, responsible for shaping the digital customer journey, enhancing online merchandising, and delivering a seamless, connected experience that inspires customers to discover the best of both brands. Combining strategic vision with a data-driven approach, you will use customer insights and trading performance to optimise the online experience, maximise growth, and uphold the exceptional standards synonymous with the Bamford Collection.
SALARY - £80,000 - £85,000 per annum
LOCATION: Based at the Daylesford Farm, Gloucestershire, office based 5 days a week.
RESPONSIBILITIES
Commercial Trading
- Lead the ecommerce trading strategy for Daylesford and Bamford, driving revenue, profitability, conversion and customer growth across the UK and international markets.
- Monitor trading performance, identify opportunities, and deliver data-driven initiatives to achieve commercial targets.
- Work closely with Marketing, CRM and Product teams to optimise customer acquisition, retention and online sales.
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Website & Customer Experience
- Lead the optimisation and ongoing development of both ecommerce websites, delivering a best-in-class customer journey through continuous testing and conversion rate optimisation.
- Collaborate with Creative, Content and Product teams to deliver engaging campaigns, product launches and digital storytelling.
- Ensure a seamless end-to-end customer experience by working closely with operational teams, from fulfilment through to delivery.
Brand & Digital Strategy
- Strengthen the digital connection between Daylesford and Bamford, creating opportunities for cross-brand discovery while maintaining each brand's unique identity.
- Ensure both websites authentically reflect the brands' values, aesthetics and premium positioning.
Leadership
- Lead, coach and develop the Online Trading Managers, fostering a collaborative, customer-focused and high-performing team culture.
- Champion a data-led approach, driving continuous improvement, innovation and accountability across the ecommerce function.
SKILLS AND REQUIREMENTS
- Proven experience in a senior ecommerce trading or online merchandising role, ideally within the luxury retail or premium lifestyle sector.
- Strong commercial acumen with a track record of driving online sales and profitability.
- Excellent understanding of ecommerce platforms, analytics tools, and optimisation techniques. Experience with Magento is beneficial.
- Hands-on experience developing and delivering CRO programmes, ideally in collaboration with external development or UX partners.
- Demonstrable experience collaborating cross-functionally with marketing, creative, operations, and product teams.
- Exceptional attention to detail, while working at pace to deliver results, with an appreciation for brand presentation and storytelling.
- Inspirational people leader & clear communicator, with experience of developing, mentoring & retaining high-performing teams.
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Personal Attributes
- Customer-obsessed and brand-led, with a passion for delivering beautiful, seamless digital experiences.
- Commercially astute, strategic, data-driven, and results-oriented.
- Collaborative and communicative, able to influence across departments and levels.
- Passionate about sustainability, craftsmanship, and the values underpinning Daylesford and Bamford.
PERKS AND BENEFITS
- Discounts: We offer a range of discounts on our products, treatments, and dining experiences from day one.
- Volunteering Days: Employees are offered one paid day per year to volunteer with a charity of their choice.
- Private Medical: We offer subsidised private medical insurance through Bupa.
- Pension Scheme: Pay up to 9% of your salary into your pension each month; we contribute up to 4.5%.
- Life Assurance: We offer life assurance cover, equivalent of up to a year of your annual salary.
- Mental Health Support: Our Employee Assistance Programme provides 24-hour support, seven days a week.
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