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Head of Paid Media
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Head of Paid Media
3 days in Central Manchester
Salary up to £65K
We're looking for an experienced Head of Paid Media to lead and grow our Paid Media function as part of an ambitious, fast-growing digital agency. This is a fantastic opportunity to shape the direction of a high-performing Paid Media team while playing a key role in the wider commercial growth of the business. You'll have genuine influence over strategy, people development, client success, and innovation.
📍 Location
Hybrid working – 3 days per week in the office.
💰 Benefits
- Performance-based bonus scheme
- Flexible working
- Gym membership
- Electric vehicle salary sacrifice scheme
- Regular team socials
- Tailored learning & development programme
- Wellbeing support
- Clear progression into senior leadership
About the Role
As Head of Paid Media, you'll own the strategy, performance, and growth of the Paid Media department. You'll lead a team of Paid Media specialists, oversee the delivery of best-in-class campaigns across multiple advertising platforms, and ensure the department continues to deliver exceptional results for clients while supporting the agency's commercial objectives.
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This role is ideal for someone with a strong agency background who combines strategic Paid Media expertise with excellent leadership and commercial awareness.
Key Responsibilities
- Define and lead the Paid Media strategy across the agency.
- Manage, mentor, and develop a team of Paid Media specialists.
- Build scalable Paid Media strategies aligned to client objectives.
- Oversee campaigns across Google Ads, Meta, Microsoft Ads, YouTube, TikTok, and emerging platforms.
- Monitor departmental performance, profitability, and resource planning.
- Support new business pitches and identify growth opportunities within existing client accounts.
- Implement and maintain best practice across planning, activation, optimisation, and reporting.
- Drive innovation through testing, automation, and new platform adoption.
- Work closely with senior stakeholders across client services and digital teams.
What Success Looks Like
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- A motivated, high-performing Paid Media team with strong leadership and development pathways.
- Consistently delivering outstanding client performance against commercial objectives.
- Trusted relationships with senior client stakeholders.
- Strong commercial management of the Paid Media function.
- Continuous innovation and improvement across Paid Media services.
About You
You'll ideally have:
- 7+ years' experience within Paid Media or Performance Marketing.
- Previous experience leading Paid Media teams within an agency environment.
- Expertise across Google Ads, Meta, Microsoft Ads, YouTube, TikTok, and other paid platforms.
- Strong commercial understanding, including managing large budgets and departmental performance.
- Excellent communication and stakeholder management skills.
- A collaborative leadership style with the ability to influence across the business.
- Agency experience is essential.
We are committed to creating an inclusive workplace where everyone has the opportunity to thrive and develop their career.
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