SF Partners
Head of PR & Corporate Comms
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Head of PR & Corporate Communications
Location: West Midlands (Hybrid – minimum 3 days onsite)
Salary: Up to £60,000
About the Opportunity
We’re partnering with a well-established, market-leading organisation within the engineering and consumer technology sector to appoint a Head of PR & Corporate Communications.
This is a newly created role, reflecting the organisation’s increased focus on reputation, corporate narrative, and strategic communications. It offers a unique opportunity to shape the function from the ground up, influence senior leadership, and play a key role in supporting business growth and transformation.
The Role
Reporting into the Marketing Director, you will lead the organisation’s external communications strategy—defining how the business presents itself to key stakeholders, media, and the wider market.
You’ll act as a trusted advisor to senior executives, combining strategic leadership with hands-on delivery, particularly in high-profile or sensitive situations.
Key Responsibilities
Corporate Communications & Strategy
- Define and deliver a clear external communications strategy aligned to business priorities
- Develop the organisation’s narrative, tone of voice, and messaging framework
- Advise senior leadership on communications strategy, risk, and positioning
- Lead communications around key announcements including financial results, strategic initiatives, ESG, and leadership changes
- Ensure alignment between internal and external communications
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Reputation Management & Executive Positioning
- Lead reputation management, including issues and crisis communications
- Support and coach senior leaders on media engagement and public positioning
- Develop high-quality thought leadership content (speeches, articles, commentary)
- Maintain consistency and quality across all communication outputs
Media & PR Leadership
- Drive proactive, high-impact media relations and PR campaigns
- Build and maintain strong relationships with key journalists and industry influencers
- Manage and optimise the performance of external PR agencies
- Deliver measurable outcomes, with clear focus on ROI and impact
Strategic Marketing Contribution
- Define the role of PR within the broader marketing and brand strategy
- Manage budgets and establish clear KPIs and performance metrics
- Provide insight and evaluation to continually improve effectiveness
Leadership & Collaboration
- Lead and develop the PR function, setting high standards of performance
- Work cross-functionally with HR, Internal Communications, and senior stakeholders
- Foster a collaborative, accountable, and high-performing culture
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About You
We’re looking for a highly credible and commercially minded communications leader who combines strategic thinking with strong delivery capability. You will demonstrate:
- Significant experience in PR, corporate communications, or reputation management
- A proven track record of delivering high-impact media coverage and corporate campaigns
- Strong experience advising senior executives and managing high-profile or sensitive issues
- Excellent written and verbal communication skills, with strong storytelling ability
- A strategic mindset with sound commercial awareness
You will also bring the following personal strengths:
- Strong influencing skills with the ability to challenge and advise at senior level
- Sound judgement and high levels of discretion, particularly in sensitive situations
- Calm, confident approach and the ability to perform under pressure
- Highly organised with excellent attention to detail
- A proactive, solutions-focused and resilient mindset
- Experience managing agencies and cross-functional stakeholders
- Media training and confidence representing a business externally
Desirable
- Experience within industrial, engineering, or regulated sectors
- Professional accreditation (e.g. CIPR)
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