Hamoki
Heads of sales & business development
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Company Description
Hamoki is a growing UK supplier of commercial catering equipment, working with dealers, distributors, and professional customers across the hospitality and catering industry.
As we continue to expand our product portfolio, dealer network, and premium product offering, we are looking for an experienced Head of Sales & Business Development to lead the next stage of our commercial growth.
This is a senior, hands-on role for someone who understands the UK commercial catering equipment industry and is capable of both winning business personally and building a stronger sales function around them.
Role Description
The Head of Sales & Business Development will take responsibility for developing Hamoki’s UK sales strategy, strengthening existing customer relationships, and identifying new opportunities across dealers, distributors, buying groups, and other commercial channels.
Initially, this will be a highly hands-on position. You will be expected to actively develop accounts, visit customers, generate new business, and build relationships across the industry.
As the business grows, you will also have the opportunity to help shape, recruit, and lead a wider sales team.
Key responsibilities will include:
- Develop and execute the company’s UK sales and business development strategy.
- Identify and win new dealer, distributor, and key account business.
- Build strong long-term relationships with existing customers and industry partners.
- Develop opportunities for Hamoki and its growing premium product portfolio.
- Identify new markets, product opportunities, and commercial partnerships.
- Negotiate commercial terms and develop strategic accounts.
- Establish appropriate sales targets, account plans, and reporting processes.
- Provide market and competitor intelligence to support product and pricing decisions.
- Work closely with the Managing Director, marketing, operations, and technical teams.
- Help recruit, develop, and lead additional sales personnel as the business expands.
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About You
We are particularly interested in candidates who have worked within the commercial catering equipment industry, ideally in a senior sales, business development, dealer development, or regional management role.
You may currently be working for a manufacturer, importer, distributor, or major catering equipment brand and are looking for an opportunity where you can have a much greater influence on the growth and direction of the business.
The ideal candidate will have:
- Strong experience in the UK commercial catering equipment industry.
- An established network of dealers, distributors, and industry contacts.
- A proven record of developing new business and growing key accounts.
- Good commercial judgment and strong negotiation skills.
- A practical understanding of how catering equipment is sold through the UK dealer network.
- The confidence to work independently and take ownership of commercial development.
- The ability to operate strategically while remaining willing to sell personally.
- Experience managing or mentoring salespeople would be advantageous.
- Knowledge of competitor brands and the wider UK catering equipment market.
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Experience with established industry manufacturers or brands such as Lincat, Blue Seal, Falcon, Rational, Foster, Williams, Hoshizaki, Middleby, or similar organizations would be particularly relevant.
Why Join Hamoki?
This is not simply an account management position.
You will have the opportunity to play a significant role in shaping the commercial direction of a growing catering equipment business.
For the right person, the role offers considerable scope to:
- Build and lead the company’s sales function.
- Influence product strategy and market positioning.
- Develop new dealer and distribution channels.
- Introduce new commercial opportunities.
- Take increasing responsibility as the company grows.
We are looking for someone who wants to build something, rather than simply inherit an established territory.
Package
A competitive senior-level package will be offered depending on experience, potentially including:
- Competitive base salary
- Performance-related bonus
- Significant opportunity for progression as the company expands
Apply
If you have strong experience within the commercial catering equipment industry and are interested in taking a leading role in the growth of an ambitious UK supplier, we would be pleased to hear from you.
Please apply with your CV and a brief introduction outlining your relevant industry experience.
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