Responsible for collaborating with Marketing, Sales, Medical Affairs and Digital & Market Access teams to ensure alignment on your strategic plans that deliver measurable business impact, driving Urgo Medical’s positioning within our market to meet our ambitions to be the number one company in UK wound care.

Key Accountabilities

The job holder will support the delivery of the Company’s key business objectives through the delivery of their key accountabilities as follows:

1. Develop a pipeline of high-impact opportunities, focusing on large-scale partnerships in focus accounts.
2. Drive top-line revenue growth by securing high-value, multi-year contracts within our healthcare systems.
3. Create and execute strategy to enhance Urgo Medical’s market position and increase its competitive advantage.
4. Collaborate with the Sales and Marketing teams to translate company strategy and objectives into landscape changing opportunities and deliver sustainable long-term partnerships with senior NHS stakeholders.
5. Lead high-level negotiations and structure complex agreements to maximise value creation for both parties.
6. Build and nurture strategic relationships with key stakeholders, including healthcare executives (senior payor level and C-Suite), industry partners, and policy decision-makers across the breadth of wound care to acquire new business opportunities, shape policy and increase revenue.
7. Continuously seeking out potential clients and markets for expansion to drive business growth and value solutions working with both Local Health Board decision makers and Clinicians to deliver access projects supported by wider Urgo team to deliver clinical, health economic and strategic results.
8. Evaluate and analyse market trends and competition to provide insights and recommendations to the Senior Leadership Team on emerging trends, growth opportunities, challenges and competitive dynamics.
9. Drive service redesign through Urgo Medical’s digital solutions offering through C-Suite level stakeholders.
10. Maintain a consistent pipeline of high value opportunities to ensure consistent flow and attainment of targets.

This job description and person specification is provided as a guide to the main duties and responsibilities of the post. The post-holder is required to work flexibly and to undertake such other duties as may be reasonably required. There is the expectation that learning agility & product knowledge requirements are met to learn and confidently discuss the Urgo Medical Product portfolio to a wide range of customers.

Key Competencies

Managing Vision and Purpose

Communicates a compelling and inspired vision or sense of core purpose; talks beyond today; talks about possibilities; is optimistic; creates milestones and symbols to rally support behind the vision; makes the vision shareable by everyone; can inspire and motivate entire units or organisations.

Decision Quality

Makes good decisions (without considering how much time it takes) based upon a mixture of analysis, wisdom, experience and judgement; most of your solutions and suggestions turn out to be correct and accurate when judged over time; sought out by others for advice and solutions.

Strategic Agility

Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.

Standing Alone

Will stand up and be counted; doesn’t shift personal responsibility; can be counted on when times are tough; willing to be the only champion for an idea or position; is comfortable working alone on a tough assignment.

Interpersonal Savvy

Relates well to all kinds of people, up, down, and sideways, inside and outside the organisation; builds appropriate rapport; builds constructive and effective relationship; uses diplomacy and tact; can diffuse even high-tension situations comfortably.

Qualifications and Experience

• Qualified to degree level or equivalent in a relevant discipline or equivalent experience.
• Significant experience in sales and business development with a record of achieving/exceeding sales targets year on year, contributing to the company’s continued growth and success. Demonstrable ability to analyse data and market trends is essential as data-driven decision-making is a cornerstone of this role.
• Demonstrable experience of reimbursement routes to market and formulary listings to gain market share and expansion.

Skills

• Exceptional ability to develop and execute strategic plans with a focus on long term growth and building strong relationships.
• Demonstrable ability to analyse data and market trends.
• Ability to thrive under pressure and navigate ambiguity.
• Being confident and persistent, while maintaining a big-picture perspective.
• Outstanding communication, influencing, negotiation, conflict management and gaining commitment skills.
• Ability to leverage your extensive network and relationship at board level to open doors and close deals with key decision makers in priority areas.

Urgo Medical is officially certified Great Place to Work®!

This recognition is based on employee feedback and reflects a culture of trust, care, and commitment.

Join Urgo Medical and help build an environment where everyone can thrive.