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Listings >> Arts & Entertainment
London Eye
Magnificent Views of London
+44 871 781 3000
@thelondoneye
aviewoncities.com
Westminster Bridge Road
London
Gt Lon
GB
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At 135 metres, the Coca-Cola London Eye is one of the world’s tallest observation wheels, providing up to 40-kilometre panoramic views on a clear day.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
The gradual rotation in one of the 32 high-tech glass capsules takes approximately 30 minutes, offering breathtaking views of London and its famous landmarks such as:
- Big Ben
- Buckingham Palace
- Trafalgar Square
- St Paul’s Cathedral
- 30 St Mary Axe (‘The Gherkin’)
- Canary Wharf
With those inspiring perspectives on offer, the London Eye truly will deliver a more moving view.
Coca-Cola London Eye 4D Experience


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Included with every ticket is entry to the Coca-Cola London Eye 4D Experience, an inspiring journey of discovery that brings London to life through unique perspectives and multi-sensory special effects, including wind, bubbles and smell – the perfect preparation for the ensuing sense-heightening tour on the Coca-Cola London Eye.
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