Industry Marketing Manager

The Industry Marketing Manager works closely with customers and partners to find and tell unique, real-world stories about how Foundry products are used in production, with a focus on AI workflows. This role focuses on turning real customer work and partner collaborations into case studies, videos, demos, talks, and marketing content that show how Foundry fits into modern production pipelines.

Working closely with our product management, product marketing, creatives services, and brand teams, the Industry Marketing Manager also supports the partner ecosystem to help showcase how Foundry’s tools work together with other technologies in production environments. In parallel, this role stays close to industry trends and sentiment around AI, and helps ensure Foundry’s marketing content and messaging stay relevant as the market evolves.

Key Responsibilities

• Work directly with customers to identify strong and unique examples of how Foundry products are used in productions and turn them into case studies, videos, demos, and marketing stories.
• Work with technology partners, professional trainers, and studios to help showcase on-set and AI workflows and joint use cases.
• Build and maintain strong relationships across the customer and partner ecosystem to continuously discover new stories and opportunities.
• Track industry trends, sentiment, and shifts around AI and production, and share insights with marketing, sales, and product teams.
• Support PR and communications by helping identify customer and partner stories for external use.
• Work cross-functionally to make sure stories, demos, and messaging are aligned and used across campaigns, launches, and industry events.
• Identify and manage event opportunities related to AI and VFX workflows, and support regional field marketing activities.
• Translate high-level business goals into concrete industry marketing strategies, ensuring all partner and customer initiatives are aligned with the company’s broader objectives.
• Act as the "voice of the industry" internally; formalize the process of gathering partner and customer feedback to inform product positioning and marketing materials. Gather intel from practitioners, training programs, and industry partners via surveys, interviews, and other tactics.