Sweatcoin
Influencer Manager - BD focus
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About Sweatcoin
At Sweatcoin, we're on a mission to make the world more active - healthier and wealthier along the way. As the leading app that turns steps into rewards, we've inspired 200M+ downloads and helped users walk over 23 trillion steps.
Influencer-Driven Growth
Influencer-driven growth is one of our most powerful acquisition channels - and we're just getting started. We're looking for someone to build, scale, and own it.
This is primarily a Business Development role - not a brand management one. You'll be designing systems, sourcing new channels, and driving the kind of growth that compounds. Your goal is clear: double the number of users we acquire through influencers within 6 months.
What You'll Do
Strategic Development (60%)
- Design and execute monthly influencer acquisition campaigns targeting specific verticals (health & fitness, gaming, lifestyle, finance, and more)
- Build professional influencer sourcing processes beyond the Sweatcoin app, leveraging external platforms, direct outreach, and your own creative approaches
- Explore and test new acquisition channels: AI-driven solutions, third-party affiliate programs, virtual influencers
- Develop compelling lead magnets and communication strategies to attract high-quality influencers at scale
- Analyze market opportunities and build data-driven business cases for the new initiatives
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Team Leadership & Operations (40%)
- Coordinate and focus the junior entrepreneur team across markets, standardizing processes and best practices
- Establish clear workflows, tracking systems, and performance metrics
- Drive continuous improvement and knowledge sharing across geographies
What You'll Bring
- Proven track record of 2X+ growth in an influencer, affiliate, or partnership program with the numbers and methodology to prove it
- A builder mindset: you've created something original, not just operated existing platforms
- Background in consumer mobile apps or web products (startup environment strongly preferred)
- Strong project management and organizational skills
- Strategic marketing thinking: you approach an influencer program the way a product marketer approaches a launch
- Data-driven and creative in equal measure
- Comfort with variable compensation tied directly to outcomes
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Why Sweatcoin
- A mission that genuinely matters: getting millions of people moving every single day
- Full ownership of a high-impact acquisition channel with direct influence on company growth
- Remote-first culture with flexibility and trust at its core
- Direct collaboration with leadership in a fast-moving, founder-minded environment
- Room to experiment, build, and leave your mark
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Jessica, London