Sweatcoin
Influencer Manager - BD focus
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Business Development Lead – Influencer Growth
Sweatcoin
At Sweatcoin, we're on a mission to make the world more active—healthier and wealthier along the way. As the leading app that turns steps into rewards, we've inspired 200M+ downloads, delivered $200M+ in rewards, and powered users to walk over 23 trillion steps.
About the Role
Influencer-driven growth is one of our most powerful acquisition channels, and we’re just getting started. We’re looking for a builder who can design systems, source new channels, and drive explosive growth. Your goal: double the number of users we acquire through influencers within six months.
This is a Business Development role—not a brand management one. You’ll:
- Lead competitive campaigns across verticals (health & fitness, gaming, lifestyle, finance, and more)
- Pioneer entirely new approaches (AI-driven solutions, affiliate innovation, vertical campaigns)
- Work with a team of junior entrepreneurs across global markets
- Operate without a playbook—owning outcomes and scaling results
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If you thrive in under-structured environments and want earnings tied to impact, this is your opportunity.
Responsibilities
Strategic Development (60%)
- Design and execute monthly influencer acquisition campaigns, targeting high-growth verticals
- Build external sourcing processes, beyond the Sweatcoin app, including:
- Direct outreach
- AI-driven solutions
- Third-party affiliate programs
- Virtual influencer experiments
- Develop compelling lead magnets and communication tactics to attract high-conversion influencers at scale
- Research and validate new acquisition channels, testing data-driven business cases for integration
- Leverage external platforms and proprietary methods for creative sourcing
Team Leadership & Operations (40%)
- Supervise a team of junior entrepreneurs, standardising workflows and performance metrics
- Create structured frameworks for reporting, tracking, and optimisation
- Foster knowledge-sharing across geographies for seamless execution
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Requirements
- Proven growth: 2X+ impact in an influencer/affiliate/partnership program—with metrics to back claims
- Founder mindset: Expertise in building from scratch, not just refining existing systems
- Consumability experience: Background in mobile apps/websites (preferably startup-led)
- Hybrid skillset:
- Strategic marketing (think: product-led launches)
- Data-driven insights and creative interpretation
- Project management with laser-focus
- Variable compensation tolerance: Structure aligns with direct results
Why Join Sweatcoin?
- Mission impact: Empowering millions of people to move daily
- Full ownership: High-stakes acquisition channel with direct growth influence
- Remote-first culture: Flexibility + deep leadership collaboration
- Experiment freely: Fast-paced, founder-centric environment for high-impact innovation
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