International Marketing Coordinator - HED/Gale

We believe in the power and joy of learning

At Cengage, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education. Cengage’s portfolio of businesses supports student choice by providing a range of pathways that help learners achieve their goals and lead a choice-filled life across Higher Education, English Language Learning, and workforce markets.

Our culture values inclusion, engagement, and discovery

Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do and strive to ensure employees of all levels and backgrounds feel empowered to bring their authentic selves to work.

Summary

The International Marketing Coordinator provides hands-on marketing coordination and operational support across two distinct teams: Higher Education (HED, including Gale) and English Language Learning (ELL). This is a shared role, supporting priorities, campaigns, and executional needs across both teams and multiple international regions.

The role plays a critical enablement function and is well-suited for someone who can quickly familiarize themselves with systems and processes, manage a high volume of detailed work, and operate at significant pace in a dynamic, matrixed environment. The coordinator partners closely with regional marketing, sales, creative, digital, and finance teams to ensure marketing initiatives move efficiently from planning through execution, including vendor setup and payment processing in SAP.

What you’ll do here:

• Provide day-to-day marketing coordination support across HED and ELL teams, supporting campaigns, content, events, and field marketing initiatives.
• Plan, track, and facilitate the completion of marketing projects and workstreams across both teams, ensuring accuracy, timeliness, and alignment to objectives.
• Maintain marketing calendars, project trackers, status documents, and shared repositories, keeping multiple teams aligned and work moving at pace.
• Work collaboratively with Creative Services, copywriters, designers, and digital teams to request, track, proof, and deliver marketing and sales assets, including sell sheets, presentations, digital ads, emails, social posts, and event materials.
• Coordinate the distribution and organization of marketing materials for internal stakeholders, sales teams, and regional partners.
• Support basic campaign analytics and reporting, helping teams track performance and outcomes across channels.
• Serve as a point of coordination across marketing systems, tools, and workflows, quickly learning and navigating new platforms as needed.
• Partner with Finance and Procurement to:
  • Set up vendors in SAP
  • Support purchase orders and invoice processing
  • Track spend against budgets
  • Ensure timely and accurate vendor payments
• Provide general administrative and operational support to marketing teams, balancing priorities across two teams with overlapping timelines and deliverables.
• Support ad hoc and time-sensitive requests in a fast-moving environment, applying sound judgment and prioritization.