Acquire
Italy Digital Growth Lead
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Italy Digital Growth Lead
Premium DTC Pet Food Brand | UK or Italy | Remote-first
Initial six-month contract, with a clear route to permanent
Up to £70,000 equivalent
What if your next role gave you the opportunity to build an entire market, rather than inherit one?
We are partnering exclusively with an established premium pet-food subscription brand as it prepares to launch in Italy. Its product, logistics, Shopify Plus platform and wider digital infrastructure are already in place. What it now needs is someone who understands the Italian consumer and can turn that foundation into sustainable commercial growth.
This will be the first dedicated digital growth hire for Italy. You will have genuine ownership of how the brand acquires, converts and retains local customers, supported by an experienced central team in France and the wider group.
This is not a narrow performance marketing role. Your remit will span the full Italian digital customer journey, including:
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
- Shaping and localising the Italian digital growth strategy
- Managing investment across Meta and Google
- Tracking CAC, ROAS, conversion, retention and LTV
- Localising CRM campaigns, lifecycle journeys and customer communications
- Improving the ecommerce experience and identifying CRO opportunities
- Coordinating Italian creators, translators, agencies and commercial partners
- Deciding which capabilities should sit internally and where specialist support is needed
- Representing the Italian market within the wider European business
If the launch develops as planned, the role is expected to become permanent and evolve into leading the Italian digital business, including building the local team.
If you may be a strong fit if you:
- Speak native-level Italian and fluent English
- Have personally owned digital growth within the Italian market
- Bring hands-on experience across DTC ecommerce and customer acquisition
- Understand Meta, Google, CRM, retention and conversion
- Can work independently while collaborating with international teams
- Are comfortable moving between strategy and execution
- Have experience launching or scaling a consumer, subscription or ecommerce brand
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Pet-care experience would be valuable, but it is not essential. Strong experience in subscription, food, wellness, beauty or another repeat-purchase consumer category could be equally relevant.
The role can be based in the UK or Italy and will operate on a remote-first basis, with occasional travel between Italy, France and the UK.
Acquire is managing this search exclusively. All conversations and applications will come directly through our team, allowing us to give candidates proper context, honest feedback and a well-managed process.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location