Pilot
Junior Creative Strategist
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About Pilot
Pilot is a creative strategy and production studio for 8-9 figure DTC brands scaling on Meta. Industry leading strategy and design under one roof: every ad we make starts with an insight. We work with brands including Hers, Stocked and Surreal.
The Role
We're hiring a Junior Creative Strategist to join us full-time in Kings Hill, Kent. You'll work directly with our co-founder Charles, turning customer insight and performance data into winning ads. Hybrid working is optional, with at least 3 days a week in our Kings Hill office.
What you'll do
- Dig into customer reviews, surveys, comments and forums to find the language and pain points that sell
- Research competitors and categories in the Meta Ad Library to spot angles worth testing
- Write ad concepts, hooks and headlines, and brief them into our design team
- Review weekly ad performance data and turn the results into the next round of iterations
- Keep our swipe file and testing log organised
- Help quality control creative before it goes to clients
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What we're looking for
- 0-2 years' experience in creative strategy, performance marketing, copywriting or at a DTC brand (graduates welcome)
- You're obsessed with ads and notice why something stops the scroll
- A sharp writer who can say a lot in a few words
- Comfortable with numbers and curious about why ads win or lose
- Organised, proactive and happy to own your work
- A drive to learn and succeed at pace
- Bonus: Meta Ads Manager, Foreplay, Motion or Figma experience
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What you'll get
- Learn performance creative from founders who've scaled multiple 8-9 figure brands
- Real responsibility on live client accounts
- A small, ambitious team where your ideas get tested, not buried
- 20 days holiday, plus bank holidays
- Company pension
- Regular team socials
- Salary: £28k–£33k + performance bonus
How to apply
Apply here with your CV and a short note on one ad you've seen recently and why you think it works.
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