Tagged Resources Recruitment specialists supplying Fashion, Beauty, Food and Home
Junior Digital Marketing Executive
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Digital Marketing Executive
Our client is looking for a creative, commercially minded Digital Marketing Executive to support the delivery of engaging, performance-driven digital campaigns across all online channels. This role is ideal for someone who is passionate about fashion, pop culture, e-commerce, and building brand engagement through digital storytelling.
You will play a key role in executing digital marketing activity, optimising campaign performance, and helping to drive traffic, engagement, and online sales across paid, owned, and earned channels.
Key responsibilities
- Support the planning and execution of digital marketing campaigns across email, social media, PPC, SEO, affiliate, and content channels.
- Create, schedule, and optimise engaging content across digital platforms in line with the brand tone of voice.
- Assist with email marketing campaigns, including copywriting, segmentation, testing, and reporting.
- Monitor and analyse campaign performance, producing regular reports with insights and recommendations.
- Support paid media activity, including campaign setup, optimisation, and performance tracking.
- Work closely with design, ecommerce, and creative teams to ensure aligned and consistent brand messaging.
- Help maintain and improve website content, landing pages, and product campaign activity.
- Assist with influencer and affiliate marketing activity, including outreach, coordination, and performance tracking.
- Stay up to date with digital marketing trends, competitor activity, and best practice.
- Contribute ideas to increase brand awareness, engagement, traffic, and conversion.
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Skills and experience
- Previous experience in a digital marketing, ecommerce, or marketing assistant/executive role.
- Strong understanding of digital marketing channels, including email, paid social, PPC, SEO, and social media.
- Experience working with content management systems, email platforms, and analytics tools.
- Excellent written and verbal communication skills with strong attention to detail.
- Confident working with data, reporting, and campaign performance analysis.
- Creative thinker with a strong interest in fashion, lifestyle, and youth culture.
- Highly organised with the ability to manage multiple tasks and deadlines.
- Proactive, adaptable, and eager to learn in a fast-paced environment.
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Desirable
- Experience within fashion, retail, lifestyle, or consumer brand sectors.
- Knowledge of Shopify or similar ecommerce platforms.
- Basic knowledge of Adobe Creative Suite or Canva.
- Experience with influencer marketing and social commerce.
Personal attributes
- Passionate about digital marketing and brand building.
- Creative, energetic, and collaborative.
- Commercially aware with a strong results-driven mindset.
- Able to work independently while contributing positively to a team culture.
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