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Level 3 Content Creator Apprentice
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Content Creator Apprentice
BMT is seeking a creative Content Creator Apprentice to help grow its online presence. You'll create engaging social media, video, photography, and website content showcasing BMT's projects, services, and success stories. Gain hands-on experience while completing a Level 3 Content Creator apprenticeship and building digital marketing skills.
Key Responsibilities
Content Creation
- Create engaging written, visual, and video content for BMT's digital channels
- Produce content showcasing BMT's AV and telecommunications solutions
- Photograph and film completed installations, meeting rooms, technology, and projects
- Create short-form video content for platforms such as LinkedIn, Instagram, and other relevant channels
- Edit videos and images to create professional marketing content
- Develop graphics and visual assets for social media and marketing campaigns
- Repurpose existing content into different formats and channels
Social Media
- Support the management and development of BMT's social media presence
- Create and schedule regular social media posts
- Develop content around BMT's latest projects, installations, products, and services
- Research relevant industry trends and identify opportunities for content
- Monitor engagement and performance across social channels
- Help grow BMT's audience and increase engagement with potential customers
- Engage with relevant industry conversations and communities
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Website & Digital Content
- Create and update website content including service pages, blogs, and project updates
- Support the development of customer case studies
- Turn completed projects into engaging digital stories
- Help ensure website content is accurate, relevant, and engaging
- Support SEO-focused content creation
- Research topics that are relevant to BMT's target customers and industries
Video & Photography
- Capture video and photography during BMT installations and customer projects
- Create behind-the-scenes content showing how projects are delivered
- Produce customer and team interviews
- Create product demonstration videos
- Produce educational and informative videos explaining technology in simple terms
- Edit footage into engaging short-form and long-form content
- Maintain an organized library of digital assets
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Campaigns & Marketing
- Support the planning and delivery of marketing campaigns
- Develop content calendars around key campaigns, services, and industry events
- Create promotional content for BMT's key solutions
- Support email marketing and digital communications
- Help develop content that generates awareness, engagement, and enquiries
- Work with the wider team to understand target audiences and create relevant content for them
Industry & Competitor Research
- Research developments in the AV, telecommunications, and workplace technology industries
- Monitor competitor activity and industry trends
- Identify new content opportunities
- Research emerging technologies and topics that could be relevant to BMT customers
- Help BMT communicate complex technology in a simple and engaging way
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