Deckers Brands
Manager, Brand Experience - UGG
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Deckers Brands - Brand Experience Manager
The Role:
As Brand Experience Manager, you will lead the strategy, development, and execution of impactful brand experiences across EMEA for UGG. Reporting to the Head of PR, you will create and deliver memorable events that connect with consumers, elevate brand presence, and bring the brand story to life. Working across PR, influencer, community, and cultural activations, you'll collaborate with cross-functional teams and external partners to deliver best-in-class experiences in key markets.
Your Impact:
- Develop and execute short and long-term brand experience and events strategies across key EMEA cities.
- Create innovative event concepts that resonate with target consumers and reflect local cultural nuances.
- Partner with global and regional stakeholders to bring brand campaigns and experiences to life.
- Lead end-to-end event delivery, including logistics, venue and vendor management, budgeting, and guest experience.
- Measure event performance through reporting and insights, helping to shape future brand experience strategies.
Who You Are:
- A creative and strategic thinker who is passionate about delivering exceptional brand experiences.
- Highly organised and detail-oriented, with the ability to manage multiple projects simultaneously.
- A strong communicator who builds effective relationships across teams and external partners.
- Proactive, collaborative, and comfortable working in a fast-paced environment.
- Analytically minded, with the ability to turn insights into action and continuously improve performance.
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We Would Love to Hear from People with:
- Experience planning and delivering high-impact events, brand experiences, or experiential marketing activations.
- A track record of developing and executing successful event strategies that engage consumers and strengthen brand presence.
- Experience managing agencies, vendors, and external partners to deliver outstanding results.
- Strong project management skills, with the ability to manage multiple priorities and deadlines simultaneously.
- Experience working within fashion, lifestyle, footwear, or a similarly consumer-focused industry would be advantageous.
- Confidence using Microsoft Office applications, including Word, Excel, and PowerPoint.
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What We Will Give You:
- Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success, and to show our employees just how much they’re valued.
- 27 Days Holidays + Bank Holidays & some time away from work – On top of generous holiday allowance, we can generally take advantage of half-day Fridays providing our work is finished for the week.
- Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a pay-check. From generous discounts to community-based programs, we offer a variety of cool extras.
- Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme.
- Hybrid & Flexible Working Environment
- Equal Employment Opportunity
- Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences, and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition, and all of the other beautiful parts of your identity.
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