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Hilton

Manager, Fixed Renovation Cycle Management (FRCM) [Brand Management]

Watford
Posted about 2 months ago
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# Manager, Fixed Renovation Cycle Management (FRCM) – EMEA

This role plays a central part in supporting hotels through the Fixed Renovation Cycle Management (FRCM) process, ensuring compliance with Brand Standards. As the primary point of contact for EMEA hotels, you will guide them through renovation scope development while driving adoption, managing resources, and enhancing programme scalability through new tools, content, and processes.


Key Responsibilities

Renovation Scoping & Brand Standard Compliance

  • Lead hotels through the FRCM scoping process, ensuring scopes align with Brand Standards.
  • Conduct desktop reviews using data from QA audits, renovation history, photos, guest feedback, and brand narrative alignment to generate initial renovation scopes.
  • Partner with AD&C Design teams to reflect the latest brand prototypes in renovation scopes.
  • Validate hotel feedback, refine scopes, and finalise documents for brand approval.

Owner & Hotel Engagement

  • Serve as the primary contact for hotels navigating the FRCM programme.
  • Collaborate with Hotel Ownership Groups, General Managers, and Management Companies to develop scopes and secure stakeholder buy-in.
  • Address hotel queries, resolve issues, and provide guidance throughout scoping and preparation phases.
  • Educate hotels on FRCM timelines, brand expectations, and quality assurance implications.

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Programme Promotion & Compliance Acceleration

  • Identify non-compliant hotels and drive engagement to initiate FRCM processes.
  • Conduct outreach, educating stakeholders on programme benefits and promoting uptake across EMEA.
  • Analyse compliance data to monitor progress and identify adherence improvement opportunities.

Programme Development & Scaling

  • Contribute to evolving the EMEA FRCM programme by developing processes, tools, templates, SOPs, and best practices.
  • Create content (guides, scopes, decks, FAQs, playbooks) to support scalability and enhance hotel clarity.
  • Partner cross-functionally with Brand Management, AD&C, Quality Assurance, and Operations to implement enhancements.

Digital Resource & Platform Management

  • Maintain the EMEA Renovations Management Lobby Page, ensuring resources, forms, and links are up to date.
  • Publish content, analyse usage trends, and recommend usability improvements.
  • Generate reports from BOSS, QA platforms, and internal dashboards to track compliance and programme progress.
  • Support data integrity by capturing renovation history and flagging system discrepancies.

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How Hilton Will Support Your Growth

At Hilton, our dedication to Team Members’ wellbeing goes beyond guest hospitality. Join us and experience benefits designed to support you through every life moment, including*:

  • 110 nights of discounted stays: Enjoy room rates as low as $40/night globally via the Go Hilton programme.
  • Employee Stock Purchase Plan (ESPP): Invest in Hilton shares at a 15% discount to bolster your financial future.
  • Paid parental leave: Eligible employees and partners/adoptive parents receive support during this pivotal period.
  • Comprehensive caregiving assistance: Dedicated concierge services for personal or family care needs.
  • Crisis Concierge support: A compassionate lifeline in times of loss or difficulty.
  • Mental health resources: Access free counselling and support through our Employee Assistance Programme (EAP) via the Care for All hub.
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Skills

Stakeholder Management
Negotiation
Brand Management
Project Scoping
Compliance Monitoring
Data Analysis
Cross-functional Partnership
Process Development
Resource Management
Strategic Planning

Location

Watford, UK

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