Twinings
Market Intelligence Manager
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Application Deadline: 13 October 2024 Department: Strategy & Insights Location: Andover
Description
Great People Work Here
In Twinings UK&I we are on a stimulating journey of transformation as we seek to achieve our exciting goal of becoming a leading brand in wellbeing drinks. We have created an organisation designed to be in flow, where everyone has a pivotal role to play, and an experience that enables you to get the most out of life at Twinings and thrive.
The Market Intelligence Manager will be responsible for leading the cross-channel marketing intelligence, giving us the insights to become a leading health and wellbeing drinks brand.
Key Responsibilities
- Lead the business in deep understanding of market, category, channel, competitor and customer.
- Partner with agencies to deliver Market Mix Modelling that drives marketing effectiveness.
- Full ownership of our data agency relationships to ensure we are getting impact now and are setting up for the future.
- Challenge the thinking in forums across the business at all levels of stakeholders to hold us true to the insights.
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Skills, Knowledge and Expertise
- Experienced in leading marketing insight intelligence in a FMCG Business.
- Strong analytical skills with the ability to interpret & translate data into actionable and relevant insights.
- Strong communication and influencing skills with the ability to translate insights and data into compelling stories and communicate to stakeholders at all levels.
- Creative thinker with the ability to create visually impactful insights that will be used across the business.
- Strong influencing and story telling skills.
- Getting to insights through various data sources you always bring it back to the consumer and how we can delight them.
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Benefits
- Yearly bonus based on personal contribution and financial performance.
- Flexible working options.
- 25 days holiday plus 8 bank holidays and the option to buy and sell holidays.
- Onsite Gym and Wellbeing Centre.
- Perkbox – employee discount scheme with discounts online, in high street stores, cinema, holidays, restaurants and many more.
- Pension scheme with your contributions matched for up to 10% of your salary.
- Cycle to work scheme.
- SimplyHealth Cash plan.
- Onsite Staff shop and online staff discounts.
- Bupa Private Medical Insurance.
- Electric Car Scheme.
- Four week Digital Nomad.
- Opportunity for a variety of marketing leading development opportunities.
- 2 recharge days a year to pause and get back on top and thriving.
- Birthday day off.
- Inspiring connection events in line with our exciting wellbeing vision.
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