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Marketing Analyst - Leeds
Salary: Competitive salary + excellent benefits package
In this role, you will be responsible for turning complex data into clear, actionable insights that drive growth across Marketing channels. The position focuses on day-to-day reporting, deep-dive performance analysis, and building dashboards that enable faster, smarter decision-making.
You will work closely with the full Marketing department to build key dashboards that support marketing analysis for the wider team, as well as pulling together ad hoc data analysis and findings to support broader business decisions.
This role requires a highly analytical individual with strong commercial awareness, comfortable working in a fast-paced, results-focused environment.
Role Responsibilities
Data Analysis
- Conduct deep-dive analysis across marketing channels to identify performance drivers, trends, and optimisation opportunities
- Analyse customer behaviour, conversion funnels, and performance metrics (e.g. ROAS, CAC, LTV)
- Support testing strategies through A/B test analysis and incrementality measurement
- Provide ad hoc analysis to support wider business decisions
Data Summaries & Visualisation
- Build and maintain clear, insightful dashboards (primarily in Power BI) to track performance and KPIs
- Translate complex datasets into digestible insights via dashboards, reports, and presentation decks
- Deliver regular (daily/weekly/monthly) reporting to stakeholders across the business
- Continuously improve reporting efficiency and scalability
Channel Performance & Value Understanding
- Develop a strong understanding of the role and value of each marketing channel
- Evaluate channel effectiveness, attribution, and contribution to overall business performance
- Support budget allocation and forecasting through data-backed insights
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Stakeholder Collaboration
- Work closely with internal marketing teams to support campaign optimisation and strategic planning
- Collaborate with external partners including econometrics agencies, digital attribution agencies, and ATL media buying agencies
- Ensure alignment between data insights and broader business and marketing objectives
About You
- Strong analytical mindset with the ability to interpret data and translate it into actionable insights
- Proven experience in marketing analytics, preferably within an eCommerce or performance marketing environment
- Advanced proficiency in Power BI, with experience in building dashboards and data models
- Experience working with BigQuery, Excel, and Looker Studio
- Solid understanding of digital marketing channels and performance metrics
- Commercially aware, with an understanding of how marketing drives business outcomes
- Strong problem-solving skills and attention to detail
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Collaborative team player with strong communication skills, able to present insights to non-technical stakeholders
About Us
DUSK is a £200m home and lifestyle brand. We are an award-winning and fast-growing e-commerce brand in the home and garden sector, known for innovation and high-quality products.
Since 2016, our dedicated team here in the UK has been designing stylish homeware and furniture at affordable prices. DUSK is an online-first brand, and by designing and sourcing everything ourselves, we’re able to curate our own collections and pass on the savings directly to our customers.
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Whether you are seeking signature furniture pieces or the perfect finishing accents, our curated ranges deliver accessible elegance to every living space, empowering you to realise your ideal home vision.
As a trusted British brand, our teams across Leeds and Doncaster work hard behind the scenes to make sure every order is carefully packed and delivered on time.
You can read more about us at: https://dusk.com/
Why Dusk.com?
- 25 days holidays (plus bank holidays) as standard, plus additional days based on length of service
- Option to buy additional holidays (by a maximum of 5 days)
- Hybrid working: 3 days in the office, 2 work from home (if applicable)
- Bonus Scheme
- Staff Discount Scheme on DUSK products
- Death in service
- Company pension (3% employer contributions)
- Flexible start and finish times (if applicable)
- Access to employee assistance programme through ‘Spark’, including 24/7 helpline, virtual GP and counselling services to support your health and wellbeing
- Eye-care vouchers
- Excellent career progression and training opportunities
- Opportunities to partake in company days
Due to the high volume of applications, on some occasions we are unable to reply to each individual applicant. If you do not hear from us within four weeks, then unfortunately your application has not been successful.
We will keep your application on file for six months and we will consider you for future roles within the organisation during this time. Your information will be deleted after six months. If you wish to be considered for roles after this point, then you will need to re-apply.
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