de Mamiel
Marketing and Comms Executive
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ABOUT DE MAMIEL
de Mamiel is a UK luxury skincare brand founded and formulated by Annee de Mamiel, an internationally acclaimed integrative practitioner trained in anatomy and physiology, traditional Chinese medicine, and clinical aromatherapy. Built on Annee’s clinical work, the brand draws on what she saw first-hand in her clients: how modern life and stress affect the skin.
Where science meets soul, each product works with your skin and beyond the surface — supporting emotional, physical, and cellular health with an integrative approach that delivers real results in how your skin looks and how you feel.
THE OPPORTUNITY
This is a rare chance to help shape the growth of de Mamiel, a founder-led UK luxury skincare brand with global presence, working directly with the founder.
As Marketing & Comms Executive, you'll take ownership of the day-to-day execution of our marketing: keeping the campaigns, our retailer, affiliate relationships and events moving beautifully, and acting as the trusted link between the founders, our specialist partners and agencies bringing the work to life. This is a hands-on, fast learning environment that will give you exposure to the full marketing mix.
With our products formulated and manufactured on site, you'll sit close to everything that makes de Mamiel what it is and, in a small, fast-moving team, you'll have the flexibility and the room to grow as the brand does.
Reports to Head of Marketing
Location: Harpenden, Hertfordshire primarily office-based; candidate should be commutable on a regular basis
Hours Full-time (Min 3 days in office)
WHAT YOU'LL BE DOING
Marketing Execution & Coordination
- Supporting the execution of marketing campaigns across multiple channels, including social media, email, influencer partnerships and brand collaborations.
- Create briefs and project-manage the rollout of all marketing collateral for our partners, new launches, customer mailers and events
- Help build the de Mamiel world through brand storytelling and creative execution that stays consistent and excellent across every touchpoint
- Assist with asset production, from shooting content with our founder to working with creative agencies to bring the de Mamiel world to life
- Support the organisation of content shoots and brand events — from sourcing props and building shot lists to keeping the day running smoothly
- Bringing your creative ideas to the table for new launches and activations
- Rolling up your sleeves and helping where is needed in a fast paced founder led environment
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Social and community
- Brief and liaise with the social media manager on marketing calendar moments and content needs across social
- Digital marketing: E-Comm, CRM and Paid media
- Act as the day-to-day liaison between agency and the brand on email/CRM content, paid media and EComm execution on site
- Work with the founders and marketing lead to ensure content and assets are delivered on time and on brand for the agency to execute against
- Helping maintain strong consistency to our visual identity and tone of voice to maintain the high levels of execution across all touchpoints
- Take learnings from the data and performance to proactively look at ways to optimise performance
Retailer Marketing and Communications
- Own retailer communications providing updates on new products and priorities across our global partners
- Support retailer-specific marketing calendars and asset needs
PR and Eventing
- Coordinate brand and community events both in UK and globally, supporting founder and team on preparation of content, material and logistics
- Coordinating requirements of PR and influencer outreach, working closely with Comms Director and agency, managing affiliate partner relationships, building genuine relationships across our community
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WHO YOU ARE
- You’ll have some experience in a marketing role, 1-2 years, ideally within a luxury D2C brand, eCommerce or agency.
- A relevant qualification in Marketing, Communications, Business, or a related field is preferred but not mandatory.
- You are comfortable talking to and building relationships with all sorts of people, whether it be people of influence or customers
- A confident, adaptable marketer who embraces AI to improve efficiency
- Strong written and verbal communication in English, with attention to detail and brand tone of voice.
- Highly organised, able to juggle multiple tasks and meet deadlines, managing expectations across the business
- Proactive - comfortable flagging what's coming up before being asked, in a small team without layers of management
- Comfortable working directly with founders day-to-day in a small, fast-moving business
- A genuine interest in luxury beauty and wellness and making a difference to how people feel - de Mamiel's world is one you'll want to be part of
- Creative and proactive, looking for ways to get our brand in front of new customers and to help tell the de Mamiel story
WHAT WE OFFER
- A real hand in shaping the growth of a cult-status skincare brand, working directly with our founders day to day
- The chance to learn alongside a hand-picked team of fractional marketing specialists and agencies
- A seat close to the making — our products are blended and made on site, so you're never far from the heart of the brand
- A flexible, small-team environment with genuine room to grow as the brand scales
- 22 days holiday (plus Bank holidays)
- Staff discounts and seasonal gifting
- Summer Fridays, finish early at 3pm
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