TAC Healthcare
Marketing and Communications Executive
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Role Overview
We are looking for a proactive and creative Marketing & Communications Executive to join our small marketing team and support the Head of Marketing and wider business. The role will focus on internal and external communications, content creation, campaign coordination, social media, website content, and the development of marketing materials across TAC Healthcare.
This is a hybrid role based in Aberdeen, requiring four days per week in the office during probation, reducing to three days per week following successful completion of the probationary period.
Duties and Key Responsibilities
- Plan and coordinate internal and external communications, including colleague newsletters, client newsletters, and the Wellbeing Monthly magazine.
- Write, edit, and proofread content for email campaigns, websites, social media, publications, and marketing materials.
- Work with internal stakeholders and subject matter experts to gather information and create engaging content.
- Support recruitment advertising by listing vacancies on Indeed and the TAC careers website, promoting roles on LinkedIn, liaising with hiring managers, and organizing applications.
- Champion and support the Employee Communication Forum (ECF), coordinating feedback, communications, and colleague engagement.
- Create and update marketing materials, including leaflets, posters, presentations, digital assets, and campaign collateral.
- Liaise with printers, suppliers, and external partners to coordinate the production and delivery of marketing materials.
- Use platforms such as Mailchimp, MailerLite, Outlook, Buffer, Canva, and Adobe Creative Cloud to deliver marketing activity.
- Manage social media content, scheduling, and contributions across relevant channels.
- Support website content updates, blog development, SEO activity, and content calendar management.
- Coordinate marketing campaigns by managing timelines, stakeholders, and approved activity.
- Support the planning and delivery of company events, wellbeing campaigns, and conferences.
- Produce video content, presentations, and training materials for internal and client-facing use.
- Conduct market and competitor research to support campaign planning and business growth.
- Support tenders, proposals, and client-facing documents, ensuring brand consistency.
- Build positive relationships with internal teams, clients, and external industry contacts.
- Manage ad hoc communication requests across multiple channels.
- Contribute fresh ideas and identify ways to improve marketing effectiveness.
- Provide flexible support across marketing, communications, and related business activities as priorities and organizational needs evolve.
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Skills and Experience
- Previous experience in a marketing, communications, or content role.
- Strong writing, proofreading, and attention to detail.
- Experience creating content across digital and print channels.
- Experience using email marketing and social media platforms.
- Working knowledge of Canva, Adobe Creative Cloud, or similar design tools.
- Strong organization and project coordination skills.
- Ability to manage multiple priorities and deadlines.
- Confidence working with stakeholders across different departments.
- Experience using Webflow or another website content management system is desirable.
- Experience within healthcare or another regulated sector is desirable.
General Responsibilities
- Carry out other duties in line with the broad remit of the role.
- Work collaboratively with colleagues across the organization.
- Follow all organizational policies, procedures, and safeguarding principles.
- Promote inclusion, diversity, and equality of opportunity.
- Maintain confidentiality when handling personal, client, or business information.
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About us
At TAC Healthcare, our vision is to be the leading trusted provider, championing employer and employee health and wellbeing. We carry this forward through our mission - delivering accredited, technology-driven healthcare services with a holistic and innovative approach.
Underpinning everything we do are our core values, which guide how we work and how we engage with our clients, partners, and each other:
- Customer First, Always: Every role, every decision, every action is driven by our commitment to our customers. We put their interests first, ensuring our work always makes a real difference.
- Challenge Yourself to Grow: We embrace continuous learning, encourage fresh thinking, and seek out opportunities to improve ourselves and our work.
- Shape the Future: We harness innovation and technology to redefine what’s possible, paving the way for a healthier, more accessible tomorrow.
- Build Trust with Transparency: We own our actions, communicate openly, and share both successes and challenges to foster genuine trust.
- Work with Respect: We celebrate diverse perspectives, treat everyone with dignity, and create an environment where everyone feels valued and heard.
These principles shape our culture and commitment to delivering high-quality, forward-thinking occupational health services - making healthcare better.
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