Francis Holland Schools (FHS Trust)
Marketing and Communications Officer
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Marketing & Communications Officer
We are seeking a creative, enthusiastic, and highly organized Marketing & Communications Officer to lead the day-to-day marketing, communications, and events activity across Francis Holland Sloane Square and Francis Holland Preparatory School (Francis Holland Prep).
Rooted in values of love, hope, and courage, and committed to ensuring every pupil belongs, believes, and becomes the young woman she aspires to be, Francis Holland Sloane Square educates around 600 pupils aged 11-18, including a thriving Sixth Form of approximately 140 students. Francis Holland Prep, located in a beautiful Victorian building just a 15-minute walk from Sloane Square, educates around 260 pupils aged 4 to 11.
This role forms part of the Trust Marketing Team, which currently comprises two Senior Marketing Managers, a Digital Marketing Executive, a Graphic Designer, a Marketing & Communications Officer based at Francis Holland Regent’s Park, and a Head of Admissions (with Marketing) at Francis Holland Prep. The postholder will work closely with Admissions teams across both schools, as well as school leaders, staff, and pupils.
Whether you have experience working in a school or are looking to bring your marketing, communications, or agency experience into the education sector, this is an exciting opportunity to make a tangible impact. You will help tell the story of two exceptional schools and play an important role in supporting pupil recruitment, retention, and reputation.
With the majority of creative work done in-house, you will have unrivalled breadth and scope of creative experience including photography, videography, graphic design (training provided as required), copywriting, social media, website development, and more. You will also become a lifelong member of a uniquely warm, welcoming, and supportive community where your ideas will be heard, your expertise will be valued, your creativity will be celebrated, and your professional development will be encouraged.
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Key Responsibilities
Marketing & Communications
- Deliver day-to-day school marketing and communications activity across digital, print, and internal channels.
- Create and curate compelling content that showcases school life, achievements, values, and pupil voice.
- Manage and maintain school websites, external directories, social media channels, and newsletters, ensuring content is current, engaging, and on-brand.
- Other marketing tasks, e.g., competitor research, merchandise, administrative tasks.
Content & Brand Management
- Produce and coordinate marketing materials, publications, stories, photography, and video content (working with our Digital Marketing Executive, Graphic Designer, and Head of Admissions (with Marketing)).
- Support press opportunities, awards submissions, and promotional campaigns.
- Ensure consistent application of school brand guidelines across all communications and materials.
- Ensure photo, video, and digital marketing activity complies with data protection/GDPR and parental photo consent requirements.
Events
- Plan, promote, and support key school events, including admissions, community, and celebratory events.
- Coordinate event communications, photography, videography, and post-event follow-up.
- Represent the schools at selected admissions and stakeholder events.
Admissions & Recruitment Support
- Work closely with our Senior Marketing Manager (Admissions) and Admissions Teams to support pupil recruitment activity and the prospective parent journey.
- Develop marketing content and campaigns that strengthen awareness, enquiry generation, and conversion.
- Support the positive end-to-end journey for prospective parents and girls, building compelling ‘stories’ along the way.
Stakeholder & Community Relations
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- Build positive relationships with key stakeholders: feeder schools, senior schools, teaching and support staff, current and prospective parents.
- Champion and celebrate pupil and staff achievements through effective storytelling and communications.
Person Specification
Essential
- Previous marketing experience.
- Understanding and experience of different social media platforms (particularly Instagram and LinkedIn).
- Excellent attention to detail.
- An eye for design.
- Strong written and verbal communication skills.
- Strong customer service/social skills.
- Strong IT skills.
- High ethical standards and integrity.
- Enthusiastic and willing to learn.
- Creative, proactive, self-motivated, and reliable.
- A team player with a collaborative, flexible, can-do attitude.
- Flexibility to support occasional early morning, evening, and weekend events, as required during term-time.
Desirable
- Experience working in the education sector.
- Experience using Adobe Creative Suite (InDesign, Photoshop, Lightroom, Premiere Pro, Acrobat) and Canva.
- Knowledge of OpenApply/alternative schools’ admissions software.
- Understanding of SEO, PPC, Google Analytics, website development, and digital marketing.
- Photography/social media experience.
- Experience using Wordpress or other CMS platforms.
Apply
Applications are to be made via our school website, which will redirect you to My New Term.
Applications Close: 28th September 2026
Longlist: 1st or 2nd October
Shortlist: Latter half of w/c 5th October
Early application is advised. Applications will be assessed in order of receipt, and interviews may occur at any stage after applications are received.
Whilst all applications are judged on merit only, FHS champions diversity and inclusion in the workplace and strongly encourages applications from under-represented groups.
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