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Marketing and Digital Communications Officer
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Vacancy: Marketing & Digital Communications Officer
Salary: £34,384
Location: Edinburgh, hybrid
35 hours per week – permanent contract
We are looking for a creative, organised and digitally focused marketing professional to join our Global Engagement team.
As our Marketing & Digital Communications Officer, you will plan and deliver marketing activity to promote the College's membership, educational programmes, events and support services to audiences in the UK and around the world. You will take campaigns from planning through to delivery and evaluation, creating engaging content across multiple channels, and using data and insights to improve performance.
This is an exciting opportunity for a proactive marketer who enjoys taking ownership of campaigns and combining creative communications with hands-on digital marketing. You'll work across email, web, social media and paid digital advertising, managing multiple campaigns and priorities at the same time. You’ll work with colleagues across the organisation and play an important role in supporting the College's strategic objectives.
About Us
For more than 300 years, the Royal College of Physicians of Edinburgh has been at the forefront of medical education, professional standards and physician support. Today, with a worldwide community of more than 15,000 Fellows and Members, we are a global membership organisation connecting doctors across every stage of their career through world-class education, training, events and professional networks.
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About The Role
As part of our Global Engagement team, you will lead and deliver integrated marketing campaigns that raise awareness, drive participation and strengthen engagement with our audiences.
- Plan, develop and deliver integrated marketing and communications campaigns for College priorities, services, events and membership activities, from initial objectives and audience planning through to delivery and evaluation.
- Create engaging content for email campaigns, websites, social media, advertising and printed materials.
- Develop and deliver marketing activity for educational and professional events to UK and international audiences, with a focus on increasing awareness and participation.
- Lead email marketing activity utilising the Dot digital platform and contribute to audience growth and engagement.
- Plan, manage and optimise paid digital advertising campaigns, including budgets, audience targeting and performance against agreed objectives.
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If you're looking for a varied, hands-on marketing role where you can take ownership of campaigns, work across a broad mix of digital channels and see the results of your work, please apply and let us know why you’re the person we’re looking for.
Remuneration Package
The salary for this role will be £34,384 per annum plus benefits. Additional benefits include:
- Pension: with employer contributions of 9%.
- Holidays: 23 days’ annual leave (with incremental increase over five years to 28 days) and 11 days’ public holiday/College close downs.
- Life assurance scheme.
- Long-term income protection scheme for those unable to work due to illness.
- Cycle to Work scheme.
- Discounted rates for use of the venue for personal events.
How To Apply
Please go to our website for a full job description and further details.
Please note agencies need not apply
Closing Date: 9AM Tuesday 15th September
Interviews: WC 12th October
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