Key Results Areas

What success looks like:

Events

• Plan, market, coordinate and deliver an engaging and accessible programme of Kinship Care Week events and year-round quarterly webinars, ensuring all activities are delivered on time, within budget and in collaboration with internal and external partners and stakeholders.

Digital

• Update and develop website content using the CMS.
• Support the marketing manager to liaise across teams to ensure a coordinated approach to website content that it is up to date, accurate and engaging, making good use of current and new techniques.
• Plan, deliver, promote and evaluate e-newsletters for KCASS subscribers.
• Report on engagement and website conversion rates to inform the development of the KCASS website.
• Create and post engaging social media content to be published across our channels.
• Support the marketing manager to ensure budget spend is allocated accordingly.

Marketing and Communications

• Deliver on the KCASS marketing strategy with support from the wider communications and marketing team.
• Ensure brand consistency across all Children First and Kinship Care Advice Service for Scotland publications including newsletters, leaflets and the website.
• Support the marketing manager to ensure budget spend is allocated accordingly.

What We’re Looking For

We're looking for a proactive and organised marketing and events professional who can deliver engaging events and digital communications that make a real impact.

You'll have experience planning and delivering events, updating website content through a CMS and creating engaging content for email and social media channels. You'll be confident building relationships with a range of stakeholders, managing competing priorities and using insight and evaluation to strengthen and improve your work.

Above all, we're looking for someone who shares the values of Children First and is ready to get stuck in. You'll bring energy, initiative and a positive, can-do attitude and enjoy the variety that comes with delivering events, digital content and marketing activity. You'll be comfortable thinking on your feet, adapting to changing priorities and working collaboratively with others to make things happen.

Corporate Responsibility

• Be committed and adhere to Children First vision, mission and values.
• Comply with Children First Safeguarding policies and procedures.
• Comply with Children First Code of Conduct and any relevant professional standards relating to the role.
• Actively consider the involvement of children, young people and families with whom we work, in all areas of practice and to implement the Children First Participation Standards.
• Actively consider the involvement of volunteers in all areas of our work and implementing the Children First Volunteer Development Policy.
• Observe all health and safety requirements.
• Work within and promote policies in relation to Diversity Equity and Inclusion and anti-discriminatory practices.
• Undertake any other reasonably required duties as instructed by line manager or someone acting on their behalf, in addition to the role specific responsibilities detailed below.

Need to Have

• Educated to high school level
• Previous experience working as a marketing officer or events officer
• Experience of implementing marketing and campaign strategies
• Experience of multi-channel marketing campaigns, both digital and print
• Production of marketing materials for a variety of functions and audiences
• Experience in planning, delivering and hosting a variety of small and large scale events
• Proven copywriting abilities
• Experience of working collaboratively with internal stakeholders and working on cross-departmental initiatives
• Experience of using a range of communications software tools, including CMS, email marketing platforms, video and design editing software

Need to Show

• Ability to work and make decisions both independently and collaboratively
• Able to work to deadlines while managing a wide and varied workload using strong organisational skills
• Excellent attention to detail
• Strong interpersonal skills

Need to Know

• Knowledge of current marketing trends and new techniques in marketing
• Able to travel to Children First offices across Scotland. A driving licence is desirable.
• Able to work occasional evening and weekends.

Need to Be

• A commitment to involving children, young people and families in our work.

Core Values

Our core values guide how each one of us works in our individual day-to-day job and will be assessed at interview:

• With love, we put children first.
• With purpose, we transform children’s lives together.
• With strength, we do whatever it takes to protect Scotland’s children.

What kind of people are we looking for?

What kind of Family Wellbeing team member will you be? Base Your profile Why us? Salary, Conditions, Pension About us

Children First is Scotland’s national children’s charity. We stand up for every child because all children should have a safe childhood. We protect children from harm and support them to recover from trauma and abuse through our national and local services. We help children, their families and the people that care for them by offering emotional, practical, and financial support. We give children hope and a safer, brighter future.

Our core values guide how each one of us works in our individual day to day job:

• With love, we put children first.
• With purpose, we transform children’s lives together.
• With strength, we do whatever it takes to protect Scotland’s children.

These values are reflected in everything we do. If you share our vision and values and would like to join our team then we would love to hear from you.