Marketing Apprentice

Location

Bromsgrove, Redditch, Worcester

Wage

£15,600 for your first year, then could increase depending on your age

Hours

• Monday-Thursday: 8:30am-5:00pm
• Friday: 8:30am-4:30pm
• 37 hours 30 minutes a week

Start date

Sunday 1 November 2026

Duration

1 year 6 months

Positions available

1

Summary

We are looking for someone who’s organised, a good team player, self-motivated to join our Marketing team. This is your chance to grow your skills, explore new opportunities, and take on exciting challenges in a vibrant, forward-thinking environment. HoW College is recognised for nurturing the brilliance of every student.

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

• Support the management and development of the College website through regular content updates
• Assist with social media scheduling, monitoring, and engagement across key platforms
• Contribute ideas for new digital content and audience engagement opportunities
• Support email marketing campaigns and audience segmentation activities

Where you'll work

You can select which locations you want to apply for in your application on Find an apprenticeship. This apprenticeship is available in these locations:

• Slideslow Drive, Bromsgrove, B60 1PQ
• Peakman Street, Redditch, B98 8DW
• All Saints Building, Deansway, Worcester, WR1 2JF

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

HEART OF WORCESTERSHIRE COLLEGE

Training course

Multi-channel marketer (level 3)

What you'll learn

• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development
• Use research/survey software to gather audience insight and/or evaluation to support the project
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media
• Proofread marketing copy ensuring it is accurate, persuasive, and is on brand
• Use software to design and create marketing assets to meet the technical specification
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services
• Organise offline and digital assets ensuring they are coordinated and legally compliant
• Use a content management system to publish text, images, and video/animated content
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets
• Use technology and software packages to support day-to-day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations, and project management
• Identify and use data and technologies to achieve marketing objectives
• Monitor and amend campaigns to meet budget requirements including time and monetary costs
• Review campaigns regularly to ensure effectiveness, to optimise the results
• Measure and evaluate campaign delivery to identify areas for improvement
• Use data analysis tools to record, interpret, and analyse customer or campaign data