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Multi-Channel Marketing Apprentice
Are you creative, organised and passionate about digital marketing? We're looking for a Multi-Channel Marketing Apprentice to join our team in Preston. This is an exciting opportunity to gain hands-on experience while working towards a Level 3 Multi-Channel Marketer Apprenticeship.
What you'll do at work
- Create engaging content for social media platforms including:
- TikTok
- Assist with planning and scheduling social media campaigns.
- Design digital marketing materials using tools such as Canva or Adobe Creative Suite.
- Write website content, blog posts and email marketing campaigns.
- Help maintain and update the company website.
- Monitor campaign performance and produce marketing reports using analytics tools.
- Carry out market and competitor research to identify new opportunities.
- Support the planning and promotion of events, product launches and marketing campaigns.
- Assist with SEO activities to improve website visibility.
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
NOWSKILLS LIMITED
Training course
Multi-channel marketer (level 3)
What you'll learn
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
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Requirements
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Skills
- Communication skills
- Attention to detail
- Organisation skills
- Team working
- Creative
- Initiative
Other requirements
- Has a passion for digital marketing and social media.
- Is creative with excellent written and verbal communication skills.
- Enjoys creating content and spotting the latest marketing trends.
- Has an eye for detail and strong organisational skills.
- Is confident using Microsoft Office and has experience with Canva or similar design software.
- Can manage multiple projects and meet deadlines.
- Is enthusiastic, proactive and eager to develop a career in marketing.
About this employer
Our Digital Marketing, IT Infrastructure, Content Creation, and Data Analytics apprenticeships are designed in collaboration with employers. We combine expert teaching and learning with real-world experience to equip our apprentices with the skills, knowledge, attitudes and behaviours for a successful career.
After this apprenticeship
Your earnings can increase over time with an apprenticeship. Find out about potential future pay.
Successful completion of the apprenticeship may lead to a permanent full-time role, subject to performance and business needs.
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