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Marketing Cloud Operations Specialist
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Marketing Cloud Operations Specialist
Our client is a well-established, mission-driven organization with a strong national presence that is undergoing an exciting period of digital transformation. They are investing heavily in their Salesforce ecosystem to enhance customer engagement and deliver more personalized, data-driven communications. You’ll be joining a collaborative Technology and Digital function, working closely with Marketing, Data, and Business stakeholders, as well as external Salesforce partners, to support and optimize a mature Salesforce Marketing Cloud environment.
Key responsibilities and focus areas:
- Act as the primary administrator for Salesforce Marketing Cloud, managing business units, user access, permissions, and platform security.
- Build, configure, and maintain automated customer journeys using Journey Builder and Automation Studio.
- Develop advanced audience segmentation using SQL and Data Extensions while maintaining communication preferences and suppression logic.
- Design and build responsive, personalized email templates using HTML, CSS, AMPscript, and SSJS.
- Monitor platform health, scheduled automations, imports, and SQL activities, proactively resolving issues.
- Ensure data integrity, compliance, and seamless integration between Salesforce Marketing Cloud and connected systems.
- Manage and prioritize marketing operations requests through Jira.
- Support, mentor, and provide governance for internal Salesforce Marketing Cloud users.
- Monitor platform licensing, usage, and overall operational performance.
- Collaborate with Marketing, Technology, Data teams, Salesforce Account Managers, and external implementation partners.
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Requirements
- Salesforce Marketing Cloud Email Specialist certification or equivalent hands-on experience.
- Strong experience administering Salesforce Marketing Cloud.
- Proven expertise with Journey Builder, Automation Studio, Contact Builder, Email Studio, CloudPages, and Data Extensions.
- Advanced SQL skills for segmentation and audience management.
- Experience with HTML, CSS, AMPscript, and Server-Side JavaScript (SSJS).
- Strong understanding of marketing automation, customer journeys, and campaign execution.
- Experience managing data quality, integrations, and marketing operations.
- Excellent analytical, troubleshooting, and problem-solving skills.
- Strong communication skills with the ability to collaborate across technical and business teams.
- Experience supporting and training platform users.
Desired
- Previous experience as a Salesforce Marketing Cloud Developer or Data Engineer.
- Exposure to Salesforce Data Cloud (Data 360).
- Experience working within regulated or data-sensitive environments.
- Familiarity with GDPR and marketing compliance best practices.
- Experience working alongside Salesforce implementation partners.
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Salary & Benefits
- Salary: £52,693.20 per annum
- Benefits:
- Permanent, full-time position (35 hours per week).
- Hybrid working model with flexibility based on team requirements.
- Opportunity to work within a collaborative, mission-driven organization.
- Exposure to enterprise-scale Salesforce Marketing Cloud projects and digital transformation initiatives.
- Work alongside experienced Salesforce specialists, technical teams, and external implementation partners.
- Opportunities for professional development and continuous learning within the Salesforce ecosystem.
- Meaningful work with tangible impact through customer engagement and digital innovation.
Please note that this job posting may be removed at any time due to an overwhelming response of applications. We appreciate your interest and encourage you to apply promptly if you believe you are a strong fit for the position. While we receive numerous applications, only a select few candidates will be shortlisted and presented to the client for further consideration. We thank you for your understanding and interest in this opportunity.
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