You might currently work in a charity, agency, business, public-sector organization, or independently. Experience within the charity or youth sector would be valuable, but it is not essential. We are interested in transferable expertise and fresh perspectives from different sectors.

We’d particularly value someone who is:

• Creative and willing to bring new ideas
• Able to turn ideas into realistic and achievable plans
• Confident providing advice and constructive challenge
• Collaborative and comfortable working with trustees, staff, and volunteers
• Interested in helping build something that is still developing
• Able to communicate complex ideas clearly
• Conscious of safeguarding, privacy, and responsible communications involving children and young people
• Passionate about improving opportunities for young people

Previous trustee or board experience is not required. We welcome applications from people considering their first trustee position and can support you in developing your understanding of charity governance and the responsibilities of trusteeship.

We also want our Board to benefit from different perspectives and experiences. We particularly welcome people who understand the communities we serve, have experience working with young people, or have personal insight into barriers that can prevent young people from accessing opportunities. However, this is not a requirement.

Above all, we’re looking for someone who believes marketing, communications, and digital can do more than simply promote an organization. We want someone who can help us use these areas to reach more young people, strengthen our reputation, build relationships, attract supporters and partners, and ultimately help CTYNW grow its impact across the North West.

If you have relevant experience and believe you could contribute but do not meet every point above, we would still encourage you to apply.

Hybrid

What will you be doing?

Change The Youth NW is entering an exciting stage of development. We are strengthening our Board of Trustees and building the foundations needed to grow our programs, partnerships, and reach across the North West.

As part of this, we are developing a more diverse, skills-based board that can provide strong strategic oversight while supporting the development of an effective operational team.

We’re looking for a Marketing, Communications & Digital Trustee who can take the lead at the board level in helping us think strategically about our brand, communications, and digital presence.

This is not a role where we expect a trustee to simply run the social media. We want you to help us look at the bigger picture how CTYNW builds a recognizable and trusted brand, communicates its impact, reaches young people and families, attracts supporters and partners, and develops the digital foundations needed as the charity grows.

You will work with the Chair and wider Board to help shape our marketing, communications, and digital direction. You’ll provide advice and constructive challenge, help identify priorities, and support the development of realistic plans that can increasingly be delivered by our operational team, volunteers, and future staff.

Areas where we would particularly value your input include:

• Developing our marketing, communications, and digital strategy
• Strengthening our brand and how we tell the CTYNW story
• Improving our website, social media, and wider digital presence
• Helping us communicate our impact to young people, families, funders, partners, and supporters
• Advising on campaigns, PR, media opportunities, and reputation management
• Helping us use digital channels to reach and engage new audiences
• Ensuring communications involving children and young people are safe, appropriate, and respectful
• Supporting the development of future marketing and communications capacity within the operational team

There is plenty of opportunity to make this portfolio your own. Rather than joining an organization where everything has already been decided, you’ll have the opportunity to influence how CTYNW develops its brand, communications, and digital approach from an early stage and help establish systems that can grow with the charity.

As the organization develops, there may also be opportunities to lead or participate in a future working group or committee covering marketing, communications, digital, and engagement.

We are also open to hearing from experienced marketing, communications, or digital professionals who are interested in supporting Change The Youth NW but may not currently want to take on the full responsibilities of a trustee role.

For the right person, there may be opportunities to contribute through a marketing, communications, and digital working group, advisory role, or skills-based volunteering arrangement.

If our mission interests you and you feel you could help strengthen our brand, communications, or digital development, we would still be very happy to hear from you.

Ultimately, we want CTYNW to become a charity that young people and families recognize and trust, that partners want to work with, and that can clearly demonstrate the difference its work makes.

You’ll play an important part in helping us get there.