Opto Talent
Marketing Content Specialist
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Content Marketing Executive (English + French or German) London
1 day in office
We're partnering with a high-growth B2B events business that's expanding its presence across the government security sector. They're looking for a commercially minded Content Marketing Executive to help build engaged communities, attract senior decision-makers, and develop conference programmes that matter.
This isn't a traditional marketing role. It's ideal for someone who enjoys researching markets, speaking with industry leaders, and creating content that drives audience growth.
The Role
You'll play a key role in launching and growing events focused on the government security market across Europe. Working closely with the event and commercial teams, you'll identify emerging topics, secure influential speakers, and build relationships with senior stakeholders across government, defence, cybersecurity, intelligence, and critical infrastructure.
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What You'll Be Doing
- Research trends and emerging issues across the government security landscape.
- Build relationships with senior government officials, industry leaders and subject matter experts.
- Secure high-profile speakers for conferences and roundtables.
- Develop conference agendas and content programmes that attract the right audience.
- Conduct interviews and market research to understand industry challenges.
- Work alongside marketing and sales teams to ensure content drives audience acquisition and engagement.
- Identify new communities, associations and partners to expand event reach.
- Travel across Europe when required to attend meetings and industry events.
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What We're Looking For
- Fluent English plus French or German (spoken and written).
- Experience in content, conference production, research, journalism, audience development or stakeholder engagement.
- Confident speaking with senior executives and government stakeholders.
- Strong research, interviewing and relationship-building skills.
- Commercial mindset with an interest in building audiences and growing markets.
- Highly organised with excellent written and verbal communication.
Ideal Background
- B2B Events or Conference Production
- Content Marketing
- Editorial or Journalism
- Market Intelligence or Research
- Membership Organisations
- Government Affairs or Public Policy
- Defence, Cybersecurity or Security Media
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