Twinings
Marketing Director
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Application Deadline: 31 December 2022
Department: Marketing
Location: Hybrid
Description
Hybrid working to include Andover, London and Home
Great People Work Here
We are dreaming big in UK&I as to what we can achieve in our journey of transformation to become a leading brand in Wellbeing drinks. To help us get there we need an outstanding and inspiring Marketing Director to accelerate and lead the growth of our Wellbeing strategy (Where to Play and How to Win) for our business, inspiring the Marketing team and our wider business with bold Innovation, Connections, Portfolio and Value Driver plans.
This is a critical role at the heart of our strategy, so you’ll inspire us with exciting connected and consumer led plans to empower consumers to get the most out of life and enable Twinings to make wellbeing accessible to all.
As our brand grows through this exciting journey of transformation, our people will too, including you. We offer a unique and inspiring culture to work in, including an inspirational office environment to a range of benefits that are unique and tailored to our wellbeing vision, including hybrid working across our Andover base, home and our London Marketing Creative hub.
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Key Responsibilities
- To double the size of the business and transform the brand into a leading wellbeing drinks brand.
- Lead the Where to Play thinking that will inform our growth spaces.
- Lead the design and aim high delivery of our How to Win strategies and plans in Connections, Innovation and Brand & Portfolio.
- Inspire, lead and coach a powerful Marketing team who are curious, consumer centric, connected and collaborative
- Being highly collaborative yourself, you’ll share plans early with Group and UK & I teams to strengthen thinking.
- You will look outside in consumer and marketing to inspire us, our thinking and our plans.
Skills Knowledge and Expertise
- You are an exceptional innovation expert with a passion for innovation/NPD and renovation
- You are an experienced connections leader always learning and inspiring agencies and team.
- You have a passion for the consumer and are curious and creative in insight.
- You are highly analytical with excellent commercial thinking and get a buzz from transformation and journeys.
- You are highly agile, with the ability to run between strategy and plans.
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Benefits
- Yearly bonus based on personal contribution and financial performance
- Flexible working options
- 25 days holiday plus 8 bank holidays and the option to buy and sell holidays
- Onsite Gym and Wellbeing Centre
- Perkbox – employee discount scheme with discounts online, in high street stores, cinema, holidays, restaurants and many more
- Pension scheme with your contributions matched for up to 10% of your salary
- Cycle to work scheme
- SimplyHealth Cash plan
- Onsite Staff shop and online staff discounts
- Bupa Private Medical Insurance
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