Marketing Director - UK&Ireland

At Alcon

At Alcon, we are driven by the meaningful work we do to help people see brilliantly. As a global leader in eye care, we are committed to innovation and progress, and we act with agility. At Alcon, your dedication and achievements are recognized and rewarded, enabling you to advance your career like never before. Together, we go beyond what is expected to improve the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented individuals to join Alcon.

Marketing Director - Surgical Division

We are currently hiring a Marketing Director for our Surgical division in Alcon, Camberley. As the Head of Marketing you are accountable for leading a team of specialist Product Managers responsible for the development and implementation of all brand plans across the full Surgical product portfolio. This role is to develop, establish and execute short and long-term marketing strategies for the Surgical portfolio across the UK & Ireland to deliver agreed growth targets, market share expansion, and commercial performance objectives. This role has significant impact on the Surgical business through influence on portfolio strategy, growth initiatives, launch readiness, customer engagement activities, and overall commercial performance across the region. You will have full financial responsibility of the UK & Ireland Surgical marketing budget and the responsibility for portfolio revenue growth, market share performance, promotional investment, and return on marketing spend.

We are seeking a highly skilled marketing professional with demonstrated experience in strategic marketing, portfolio management, product lifecycle planning, and commercial execution.

Key Responsibilities

• Develop and execute short and long-term business and marketing plans for the Surgical portfolio, driving top-line growth, market share expansion, and portfolio profitability.
• Provide ongoing market insights and strategic recommendations to enhance business performance, customer engagement, and competitive positioning while supporting the successful introduction and adoption of new surgical technologies and solutions.
• Execute marketing programs and campaigns aligned with portfolio and brand strategy, conducting regular competitor reviews and market assessments to identify opportunities, mitigate risks, and maintain market leadership.
• Support pre-launch planning, launch execution, and post-launch performance evaluation, while developing customer-focused messaging and tactical plans tailored to priority customer segments.
• Build and maintain strong partnerships with Sales, Strategic Accounts, Medical Affairs, Regulatory Affairs, Market Access, and Commercial Excellence teams to ensure alignment and execution excellence.
• Establish and nurture relationships with Key Opinion Leaders (KOLs) and other key stakeholders, delivering strong return on investment from marketing and promotional activities.
• Develop effective working relationships with local, regional, and global stakeholders across Alcon and contribute insights that support continuous business improvement, innovation, and commercial success.