Reed Talent Solutions
Marketing Executive
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A prestigious London visitor attraction is currently recruiting for a Marketing Executive to join the organisation on an initial 6-month interim assignment.
This role will be offered on a hybrid basis with 3 days per week on site, with a day rate of £250-£300 per day umbrella.
This is an exciting opportunity for a creative and commercially minded marketing professional to play a key role in driving visitor engagement, supporting revenue generation and delivering high-quality marketing campaigns across one of London's most recognised attractions.
Working within the Marketing & Audiences team, the successful candidate will support the promotion of the visitor attraction, retail offer and venue hire business, helping to drive audience growth, increase brand visibility and maximise commercial opportunities. The position will contribute to the delivery of integrated marketing campaigns, digital content initiatives, travel trade partnerships and wider promotional activity aimed at increasing visitor numbers and enhancing the customer experience.
Reporting to the Head of Marketing & Audiences, the role offers exposure to a broad marketing mix, spanning campaign delivery, content creation, digital marketing, website management, email communications, social media, travel trade engagement and brand management. With involvement across both operational delivery and campaign planning, this is an excellent opportunity for a hands-on marketing professional seeking a varied and rewarding assignment.
A collaborative approach will be essential, with regular engagement across internal teams, commercial stakeholders, external suppliers and travel trade partners to ensure marketing activity is delivered to a consistently high standard and aligned with organisational objectives.
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The organisation is seeking an enthusiastic and proactive marketing professional with experience delivering integrated campaigns across both traditional and digital channels.
A background in content creation, copywriting and digital marketing is essential, alongside experience managing websites, email campaigns and social media platforms. Success in the role will require strong organisational skills, excellent attention to detail and the ability to manage competing priorities in a fast-paced environment.
The successful candidate will also be a confident communicator, capable of building effective relationships with a wide range of stakeholders while ensuring brand standards are maintained and commercial objectives are supported.
Key Responsibilities and Accountabilities
- Deliver integrated marketing campaigns across paid, owned and earned channels.
- Coordinate marketing activity across the visitor attraction, retail and venue hire offers.
- Create and adapt content for websites, email campaigns, social media, print materials and visitor communications.
- Manage website content through the CMS, ensuring information remains accurate, accessible and up to date.
- Plan, schedule and support the delivery of digital and email marketing campaigns.
- Champion brand consistency across all marketing outputs and communications.
- Coordinate photography, filming and video production activity, including the management of external suppliers where required.
- Support initiatives designed to optimise the visitor journey and improve conversion across commercial channels.
- Build and maintain strong relationships with travel trade partners, providing effective day-to-day account management.
- Manage filming, photography and commercial enquiries, working closely with internal and external stakeholders.
- Assist with PR activity, media engagement and promotional campaigns.
- Maintain campaign plans, marketing schedules and activity trackers to support effective delivery and reporting.
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Skills and Experience
- Experience delivering marketing campaigns across both online and offline channels.
- Strong copywriting, editing and content creation skills across a variety of marketing platforms.
- Experience supporting digital marketing activity, website management and social media campaigns.
- Knowledge of email marketing platforms and customer communication strategies.
- Experience producing and coordinating marketing collateral and promotional materials.
- Understanding of marketing principles within tourism, visitor attractions, culture, events or related sectors.
- Excellent organisational and project management skills, with the ability to manage multiple priorities simultaneously.
- Strong written communication skills and exceptional attention to detail.
- Good working knowledge of Microsoft Office and digital marketing tools, including CMS platforms and image-editing software.
- Experience using customer insights, feedback and campaign performance data to inform marketing activity.
- Degree in Marketing or equivalent professional experience.
If you're a creative and delivery-focused marketing professional looking to join one of London's most iconic attractions and make an immediate impact, we'd be keen to hear from you. Apply now and we'll be in touch.
If you're a creative and delivery-focused marketing professional looking to join one of London's most iconic attractions and make an immediate impact, we'd be keen to hear from you. Interviews are being held on Wednesday 23rd September. Apply now and we'll be in touch.
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