Fescue
Marketing Executive
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Company Description
Fescue provides venues with a unified platform that powers daily operations through a single login and a single system of record. By consolidating essential tools and data, Fescue helps venues streamline workflows, improve transparency, and reduce administrative overhead. The platform is designed to simplify complex operational tasks, making it easier for teams to collaborate and make informed decisions. Fescue focuses on delivering practical, reliable technology that supports efficient venue management and enhances overall performance.
Role Description
The Marketing Executive role at Fescue is a full-time, on-site position based in Windlesham. This role is responsible for planning and executing marketing campaigns to promote Fescue’s venue management platform, including digital, event, and partner-driven initiatives. Day-to-day activities include:
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- Developing marketing plans
- Conducting market research
- Coordinating with sales teams
- Creating marketing collateral
- Tracking campaign performance against key metrics
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The Marketing Executive will also manage communications across various channels, support lead generation activities, and contribute to continuous improvement of Fescue’s brand presence in the market.
Qualifications
- Strong skills in Market Planning and Marketing, with experience in developing and executing integrated campaigns.
- Proficiency in Market Research, including gathering insights, analyzing data, and translating findings into actionable strategies.
- Excellent Communication skills, with the ability to create clear, engaging messages for diverse audiences and channels.
- Experience in Sales or close collaboration with sales teams, supporting lead generation and conversion activities.
- Relevant experience in B2B or SaaS marketing for technology platforms, ideally in events or venue management sectors.
- Ability to work on-site in Farnborough, collaborate effectively with cross-functional teams, and manage multiple projects concurrently.
- Comfort with marketing analytics tools, CRM systems, and basic digital marketing practices (e.g., email, social media, content marketing).
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
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