BBC
Marketing Executive, Scripted Content
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JOB BAND: C
CONTRACT TYPE
Attachment / Fixed Term Contract, Full-time (5-months to March 2027)
DEPARTMENT
Scripted Content Marketing
LOCATION
Broadcasting House, London
PROPOSED SALARY RANGE
£30,000 - £37,000 (plus London Weighting) depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
PURPOSE OF THE ROLE
Join a high performing marketing team at the heart of the BBC, delivering campaigns that connect audiences with some of the UK’s best-loved shows. This role offers the opportunity to deliver world class marketing campaigns, shape creative output and work closely with editorial, product, creative and media teams.
WHY JOIN THE TEAM
As Marketing Executive, Scripted Content Marketing, you'll deliver high-impact, audience-focused campaigns across some of the BBC's biggest content brands. Working in a collaborative environment alongside editorial, creative, media, social and product teams, you'll be responsible for end-to-end campaign delivery, ensuring that we deliver highly impactful campaigns in an integrated, timely, and effective manner.
Your Key Responsibilities And Impact
- Responsible for developing briefs for campaigns that deliver against strategic (recall, consumption, perception, talkability) across multiple media and platforms.
- Review and assess the creative response to brief, feeding back to develop the creative further.
- Review of media plan for campaigns, and assesses suitability against campaign brief.
- Responsible for the delivery of all creative assets in a timely way.
- Responsible for the necessary compliance of all marketing and communications activity, following BBC Editorial Guidelines.
- Contribute to regular campaign evaluations with colleagues; feed back results to the wider team and stakeholders; and apply learnings to future campaigns.
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Essential Criteria
YOUR SKILLS AND EXPERIENCE
- Proven experience delivering integrated multi-media marketing campaigns, managing all stages from initial brief through to implementation, evaluation, and continuous improvement.
- Strong project and stakeholder management skills, with the ability to lead collaboration across organisational boundaries and build effective relationships with internal and external partners.
- Excellent communication and presentation skills, with the ability to influence, engage, and convey complex information clearly to a range of audiences.
- Analytical and strategic thinker, able to critically evaluate ideas, interpret information, make informed decisions, and drive improvements to working practices.
- Demonstrated ability to lead campaigns and teams in a complex matrix environment, effectively managing competing priorities, resources, deadlines, and performance targets.
Desirable
- Experience of / demonstrable passion for TV and the TV industry
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Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.
For any general queries, please contact: bbchr@bbc.co.uk
We are unable to accept applications via CV and only applications made online will be considered. Please click on the APPLY NOW button to proceed with your application.
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
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