The Adecco Group
Marketing Insights Analyst
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Job Title: Marketing Insights Analyst
Location: Burgess Hill (Hybrid - 2 days onsite)
Contract Duration: 10 Months+
Daily Rate: Up to £330.10 Umbrella
Join a Leader in Pharmaceuticals!
Our client, a prominent player in the pharmaceutical industry, is seeking a dynamic Marketing Insights Analyst to drive impactful strategies within the diagnostics sector in the UK & Ireland. This is a fantastic opportunity for an analytical professional who thrives on transforming data into actionable insights that influence decision-making processes.
Experience Required:
- Proven experience in a data analytics or marketing insight type roles.
- Ability to translate complex data into clear, actionable insights.
- Agile learner with an analytical and questioning mindset.
- Data Analytical tools experience is essential.
- Tableau or Alteryx experience
Desired Knowledge:
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- Familiarity with healthcare data projects.
- Background in designing and implementing Customer Experience Metrics.
- Involvement in market research projects, both quantitative and qualitative.
Key Responsibilities:
Customer Experience Strategy:
- Support the creation and execution of the UK & Ireland Customer Experience (Cx) Strategy.
- Collaborate with the Global Cx team to manage annual Customer Relationship Research and Competitor Benchmarking surveys.
- Innovate ways to visualise customer feedback, amplifying the voice of the customer across the organisation.
Market Data & Business Planning:
- Deliver robust Market Size & Share reporting, highlighting emerging trends at both market and product levels.
- Conduct comprehensive market research (quantitative and qualitative) to uncover specific insights.
- Partner with marketing plan Work Package owners to design data-driven and targeted marketing campaigns.
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Ready to Make an Impact?
If you are passionate about using data to drive decisions and have a keen interest in the pharmaceutical landscape, this could be the perfect role for you! Don’t miss out on the chance to work with a forward-thinking organisation that is dedicated to improving lives through innovative healthcare solutions.
Apply Today!
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