Bridge Recruitment
Marketing & Lead Generation Executive
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Role: Marketing & Lead Generation Executive
Salary: £35-40k plus benefits
Job Status: Full Time/ Permanent
Location: London
Vacancy Reference: VR/05478
Role Description:
Our client is seeking a dynamic and commercially minded Marketing & Lead Generation Executive with a strong sales focus to join their growing team. This is an excellent opportunity for someone who can combine creative marketing skills with a clear understanding of lead generation and new business development.
The successful candidate will play a key role in strengthening the company’s brand awareness, generating qualified sales opportunities, and supporting the wider sales function through targeted marketing activity.
The Role:
Key responsibilities will include:
- Developing and expanding the company’s brand profile across social media channels
- Creating and maintaining marketing collateral and promotional materials
- Maintaining, refreshing, and developing website content
- Producing engaging content including blogs, videos, case studies, and social media posts
- Managing and improving multiple lead-generation channels
- Using AI, SEO, PPC, and email marketing campaigns to generate new business opportunities
- Supporting the sales team by identifying prospects and securing new business appointments
- Monitoring campaign performance and maximising return on marketing activity
- Coordinating applications for relevant industry awards
- Collecting and developing client testimonials
- Writing customer case studies and success stories
- Supporting wider marketing and sales projects
- Producing professional presentations and written content for both internal and external use
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The Candidate:
They are looking for someone who can demonstrate:
- Previous experience in a marketing, lead generation, or sales-focused marketing role
- A strong commercial mindset with an understanding of how marketing activity contributes to sales growth
- Experience managing social media and digital marketing campaigns
- Knowledge of SEO, PPC, email marketing, and online lead generation
- An interest in using AI and emerging technologies to improve marketing performance
- Strong copywriting and content creation skills
- Excellent presentation and written communication skills
- Confidence working closely with sales teams and senior stakeholders
- Strong organisational skills and the ability to manage multiple projects simultaneously
- A proactive and results-driven approach
- Experience within commercial cleaning, facilities management, property services, or another B2B service environment would be advantageous.
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Package:
- Opportunity to join an established and growing business
- Varied role covering digital marketing, content, lead generation, and sales support
- Scope to develop and shape the company’s marketing and lead-generation strategy
This is a great opportunity for an ambitious marketing professional who enjoys combining creative marketing with measurable lead generation and commercial results.
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