Russell Tobin
Marketing & Loyalty Manager (Consumer Growth)
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Marketing & Loyalty Manager (Consumer Growth)
Location: London (Hybrid – 3 days in office: Tuesday, Wednesday & Thursday)
Compensation: £35–£45 per hour PAYE + Holiday Pay
Contract Duration: 11-Month Contract
NOTE: Only immediate starter/1 week notice period will be considered
Are you a strategic growth marketer who thrives at the intersection of marketing, commercial strategy and customer experience? We're looking for an experienced Marketing & Loyalty Manager to lead high-impact consumer growth initiatives for one of the UK's leading global technology platforms. This is an opportunity to shape how millions of customers discover, engage with and remain loyal to a rapidly growing consumer business.
This role goes far beyond traditional CRM. You'll own strategic growth initiatives, lead loyalty programmes, influence commercial partnerships, and work cross-functionally with marketing, product, commercial, research and analytics teams to deliver measurable business impact.
What You'll Be Doing
- Develop and deliver integrated consumer growth and marketing strategies that drive acquisition, engagement, and retention.
- Lead end-to-end CRM strategy across email, push notifications, and in-app communications.
- Design and execute go-to-market plans for new products, merchants, and strategic commercial initiatives.
- Own loyalty and membership initiatives, driving customer value and long-term engagement.
- Champion the voice of the customer by partnering with research and insights teams to shape marketing strategy and improve customer experience.
- Identify opportunities to unlock incremental commercial, advertising, and partner-funded marketing investment.
- Collaborate closely with commercial, product, analytics, brand, and performance marketing teams to deliver large-scale cross-functional initiatives.
- Use data, customer insights, and performance metrics to optimise campaigns and inform strategic decisions.
- Support campaign planning and execution while influencing stakeholders across multiple business functions.
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What We're Looking For
We're looking for someone who combines strategic thinking with hands-on delivery and has experience leading consumer growth initiatives within a fast-paced, matrixed organisation.
You'll ideally have:
- Proven experience in Consumer Growth, Growth Marketing, CRM, Lifecycle Marketing, or Loyalty.
- Strong experience developing customer acquisition, engagement, and retention strategies.
- Experience leading loyalty, membership, or subscription programmes.
- A commercial mindset with exposure to partner marketing, retail marketing, merchant marketing, or advertising-funded campaigns.
- Experience using customer insights, research, and Voice of Customer programmes to influence strategy and improve customer experience.
- Excellent stakeholder management skills, with the ability to influence senior leaders across marketing, product, commercial, and analytics teams.
- Strong project management skills and the ability to manage multiple complex initiatives simultaneously.
- A highly analytical approach with experience using data to drive business decisions.
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Experience From Any Of The Following Is Highly Valued:
- Consumer Technology
- Marketplace Platforms
- E-commerce
- Retail
- Grocery
- Food Delivery
- Digital Consumer Brands
- Subscription or Loyalty Businesses
Why Apply?
This is an opportunity to join one of the world's most recognised technology businesses and lead strategic initiatives that directly influence customer growth and commercial performance.
You'll work on:
- High-profile consumer growth strategies.
- Large-scale go-to-market launches.
- Loyalty and membership programmes.
- Cross-functional initiatives with senior business leaders.
- Projects with measurable commercial impact and visibility across the organisation.
If you're a commercially minded growth marketer with expertise in CRM, loyalty, consumer strategy, and cross-functional leadership, we'd love to hear from you.
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