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Marketing Manager
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Marketing Manager
Large Scale Consumer Events
Location: Essex (Office Based)
Salary: Basic £40,000
Bonus: £4000
The Opportunity
An established and highly respected events organisation is looking to appoint an experienced Marketing Manager to lead the marketing strategy for one of its flagship consumer events.
This is an opportunity to take ownership of a large-scale, nationally recognised live event, delivering integrated campaigns that drive visitor attendance, commercial success and long-term brand growth.
Working closely with senior leadership, you'll be responsible for developing and delivering innovative multi-channel marketing campaigns while managing agency relationships, strategic partnerships and campaign performance.
If you enjoy fast-paced environments, thrive on taking ownership and want to work on an event with genuine scale and profile, we'd love to hear from you.
The Role
You'll be responsible for:
- Developing and delivering integrated marketing campaigns across digital, CRM, social media, PR, paid media and offline channels.
- Driving visitor acquisition, engagement and retention through data-led marketing strategies.
- Managing campaign budgets and measuring ROI across all activity.
- Building strategic partnerships to increase audience reach and brand awareness.
- Managing agency relationships across creative, digital, PR and media buying.
- Delivering CRM and email marketing campaigns using audience segmentation and customer insights.
- Overseeing website content and ensuring digital channels remain engaging and optimised.
- Monitoring campaign performance, producing reports and recommending improvements.
- Collaborating with Sales, Operations and Event teams to deliver commercial objectives.
- Supporting the delivery of the live event, ensuring marketing activity is executed successfully onsite.
- Researching market trends and competitor activity to identify new opportunities for growth.
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About You
We're looking for someone who brings both strategic thinking and hands-on campaign delivery.
You'll ideally have:
- At least five years' experience in event marketing or a comparable senior marketing role.
- Experience delivering large-scale integrated marketing campaigns.
- Strong digital marketing knowledge across paid media, CRM, email and web.
- Experience managing agencies and external suppliers.
- Excellent analytical skills with the ability to interpret campaign performance and optimise activity.
- Strong copywriting and content creation skills.
- Experience using CRM platforms, email marketing systems and website CMS platforms.
- Excellent project management skills with the ability to manage multiple campaigns simultaneously.
- Outstanding communication and stakeholder management skills.
- A proactive, commercially minded approach with the confidence to introduce new ideas.
- Marketing qualifications (CIM or equivalent) would be advantageous but are not essential.
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What's on Offer
- Competitive package up to £44,000 including bonus
- Opportunity to lead marketing for a flagship live event
- High levels of ownership and autonomy
- Join an established organisation with ambitious growth plans
- Work alongside experienced commercial and event professionals
If you're an ambitious Marketing Manager looking for your next challenge within the live events industry, we'd love to hear from you.
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