The Salad Project
Marketing Manager
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About The Salad Project
We are building the world's best salad bar.
Founded in London in 2021, The Salad Project is one of the UK's fastest-growing food brands, with 15 stores across London and our first international site now open in Paris. We have won UberEats Restaurant of the Year, been named the 12th fastest-growing company in the UK, and picked up the Most Scalable Concept Award.
About the role
Our goal in London is simple: become a household name and a part of the city's culture. That doesn't happen through big campaigns alone - it happens store by store, one conversation, event and recommendation at a time. We need a marketing manager to reach our goal.
You'll work directly with the Head of Marketing, in a small team, to own this. Your focus is events and local partnerships, alongside local store, community and influencer marketing. Social media and CRM comes next, and you'll manage it day to day alongside the Head of Marketing.
What you'll do
- Run a monthly events programme and help us develop formats that are distinctly The Salad Project, the kind that earn real buzz
- Build and manage local partnerships with gyms, studios, communities and clubs, independent brands and neighbourhood businesses
- Own local store marketing across London: neighbourhood activations, store openings and the community moments that make a store feel like it belongs where it is
- Grow and look after our community, from regulars to ambassadors to the people who haven't tried us yet
- Lead influencer outreach and our creator gifting programme
- Manage our social media (Instagram + TikTok) day to day: posting and engaging with comments and DMs - in time, the opportunity to get involved in strategy, creation
- Write in our voice: event copy, creative briefs, in-store touchpoints
- Jump in on customer emails when we need you, from event announcements to store news
- Work with area and store managers so local activity is consistent, on brand and drives sales
- Own the events budget, with support from the Head of Marketing
- Spot the brands, people and moments London is talking about and build relationships that turn them into partnerships
- Report on what worked and what didn't across events, social, local partnerships and promotions, including the impact on store sales and footfall
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About you
- London-based, with a real feel for the city's food, fitness, wellness and culture scenes
- A sharp sense of what's being talked about, what’s happening in London
- Proven marketing experience in hospitality, food, retail or lifestyle consumer brands
- Experience delivering events, activations or community programmes
- Confident writing and sending simple customer emails
- Commercially minded and highly organised, able to run several live projects at once
- Experience managing a budget and getting good value from it
- Comfortable in stores, with teams, at events
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What success looks like in your first year
- Events that create real buzz and that people talk about afterwards
- A local neighbourhood marketing plan across our London stores
- A repeatable, store opening marketing plan we can use for every new London site
- Steady creator gifting programme and strong relationships with our brand ambassadors
Who you'll work with
Reporting to the Head of Marketing, and working closely with the Brand team Operations and general managers of each SP store
The details
- Full time, office based in Holborn, London
Why join The Salad Project
- A marketing role with real ownership and room to grow
- The opportunity to grow into owning larger partnerships
- A product people love and queue for, developing a brand that London loves
- An ambitious business with international expansion plans
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