Lipton Media
Marketing Manager

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About the Role
As Events Marketing Manager, you will have complete bottom-line responsibility for creating and executing innovative, international marketing plans deploying online and offline direct marketing tactics. Focused on demand generation and driving leads along the sales funnel you will be working in collaboration with the Marketing Director, Managing Director, and Delegates Sales to ensure that you are focusing on areas of attendee marketing across the industry. There is also scope to manage junior members of the team.
Responsibilities
- Formulating and executing targeted attendee marketing strategies with a goal to drive scale on premium and free visitor reg’s and to drive attendance to the show
- Establish close working relationships with their exhibitor clients to create extended campaigns and outreach.
- Forging mutually beneficial marketing partnerships with associations and publications with the goal of driving visitor attendance.
- Utilising a full range of online marketing tactics, including social media, SEO, and PPC
- Nurturing customers up the advocacy ladder by engaging them with tailored marketing copy and understanding how to navigate the commercial landscape.
- Preparing all promotional copy and collateral for internal and client use
- Hitting agreed targets for direct revenue generation, registration numbers, and lead generation whilst closely managing the event marketing budget.
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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
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StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
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Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
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Qualifications


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3+ years marketing experience preferred, ideally gained within conferences
Required Skills
- Commercial mindset – Experience in driving leads and footfall with a focus on conversion and ROI
- Experience with digital marketing (SEO & SEM, social media, etc.)
- Excellent written & oral communication skills
- Is a creative problem solver, detail-focused, and analytically inclined.
- Ability to work independently under tight deadlines
- Self-driven, results-oriented, with a positive outlook
Pay range and compensation package
£45,000 - £55,000 Base + Bonus
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