HEADLINE PUBLISHING GROUP
Marketing Manager
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Who we are and what we do
Headline has spent over three decades creating books people want to read and our passion for the commercial means we are home to some of the UK’s biggest-selling authors across fiction and non-fiction and we continue to invest in new talent with bestseller potential.
Our nimble attitude towards the social reading era has allowed us to be playful with format as never before and create digital bestsellers. Our spirit of entertainment thrives in a world where direct communication means we can talk to readers, booksellers and reviewers to show and spread our love for books, at the touch of a button.
This exciting role will sit in our award-winning Communications team who have a proud track record of delivering high-impact, creative, sales-driving campaigns to help bring our books to the widest possible audience.
What you'll be doing
We're looking for a highly creative and consumer focused Marketing Manager to join our award-winning team. You'll lead on your own marketing campaigns, working across the wide variety of Headline’s imprints, as well as supporting senior members of the team on some of the biggest brands and launches in the market.
You'll play a key role in every step of a book's journey, from acquisition to publication and beyond – devising creative, effective and eye-catching marketing campaigns that bring our books to life, engage consumers and drive sales. You’ll be responsible for driving our ebook marketing strategy in both the UK & US, so digital marketing skills are key. You'll be collaborating widely with retailers and influencers, planning and implementing paid and organic digital activity, working with partners and third party stakeholders, maintaining excellent relationships with authors and agents, and reporting on campaign performance throughout. You'll also work closely and collaboratively with wider departments, particularly Publicity, Sales and Editorial, to ensure each publication is perfectly positioned in the market and effectively reaching our target audiences.
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Who we are looking for
Our ideal candidate will bring initiative, creativity and passion to their work, and have experience planning and executing standout marketing campaigns. A clear understanding of audience and the wider market is essential, as is a passion and excitement for Headline’s books.
They will have a meticulous eye for detail, experience working with and managing budgets, be highly organised and able to work in a fast-paced environment managing multiple projects and timelines. They will be adept at creating social media content to engage our target audiences, have an excellent eye for design and be able to write enticing copy. They will be good at prioritising and have a willingness to learn and try new things. They’ll also be able to demonstrate first-class communication skills and thrive working and collaborating as part of a team.
What we offer
Our staff are our greatest asset, and our benefits reflect this:
- 28 annual leave days per year, increases to 29 days after 2 years' service and goes up to 30 days after 5 years' (+ bank holidays)
- Private medical insurance
- Dental insurance
- Generous pension schemes
- Rent deposit loans
- 2 community days per year
- Summer hours (finishing at 1pm on Fridays during the summer months)
- Retail discounts through Hachette rewards
- Cycle to Work scheme
- Eye care vouchers
- Wide-ranging training library
- Development programmes (including mentoring)
- Up to 70% off book purchases
- A charity bookshelf
- 12 Staff-led employee networks that are voluntary, including Gender Balance, Thrive, Pride, All Together, Wellbeing and religious networks
- Season ticket loans
- And much more!
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This role can be based at our London or Sheffield office, with a blend of in-office (3 days) and homeworking (2 days) per week.
Our commitment
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.
The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit www.booktradeentrysupport.org
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