William Blake Group
Marketing Manager
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Marketing Manager - Channel Marketing Team
A successful and highly regarded investment management firm is seeking a Marketing Manager to join its Channel Marketing team and take ownership of campaigns supporting distribution of investment trusts and marketing activity to consumer audiences.
About the Role
Working closely with sales teams, senior stakeholders, and external partners, you will manage campaigns from planning through execution, ensuring activities align with business objectives, brand standards, and regulatory requirements.
Key Responsibilities
- Deliver integrated marketing campaigns across digital, social, content, email, and events
- Manage campaign budgets, performance measurement, and compliance requirements
- Partner with sales teams to support distribution and business development objectives
- Lead consumer marketing activity and audience engagement initiatives
- Use customer insights and market data to inform segmentation and campaign strategy
- Brief and manage agencies and internal teams to deliver marketing activity
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Skills Required
- Strong asset management marketing experience
- Experience marketing investment trusts and/or investment products to retail investors
- Solid understanding of investment and asset management
- Excellent written communication and content development skills
- Strong stakeholder management and project management abilities
- Understanding of financial services regulation and compliance
- Confident presenting to senior stakeholders
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This is an excellent opportunity for a proactive marketing professional to play a key role in a growing and collaborative team. This newly created role would suit someone with at least 5 years' relevant experience who can work autonomously and be confident in making an immediate impact.
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