RSPCA
Marketing Manager - Brand
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A bit about us
Do you want to help create a better world for animals?
At the RSPCA, we believe animal welfare is everyone's welfare. Join us and help inspire everyone to create a better world for every animal. We can do it if we work together — everyone for every animal. Choose a career with us and make a difference.
We are looking for a new team member to join us as a Marketing Manager within our Brand, Marketing & Content team on a 36 month contract.
Working hours:
- 35 hours / Monday – Friday
Location:
- You will be a hybrid worker based from either our London or Horsham Hub with a main focus on home working. The team usually meets twice a month but this flexed around you and the needs of the operation.
Are you ready to join our movement?
Our recruitment journey – key dates for you to note
Here's what the process looks like, no surprises, just a friendly guide:
Application
You'll be asked to answer two questions to give us a sense of your experience, skills, and potential. Don't worry if you don't tick every box - what really matters is what you can bring to the role and the team.
1st Stage Panel Interview - W/C 31st August - Virtual, Competency & task based
If your application is successful, you'll be invited to a virtual panel interview with the Hiring Manager. This is a chance to:
- Share more about what you've done and what you're proud of
- Encourage you to ask questions about the role, the team, and the impact you could make. Interviews are a two-way conversation, and we recognise that any career move needs to feel right for you as well as for us.
- Show off your skills and behaviours in a relaxed, supportive setting
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There will also be a task element to this role which will be sent to you ahead of your interview.
2nd Stage Interview - Virtual, Meet more of the team
If you need any adjustments during the recruitment process, just let us know - we're happy to support you.
We think this role is going to be popular and are expecting to attract high interest, so we strongly encourage early applications to avoid missing out. The deadline for applications will be 5pm Monday 3rd August 2026.
What a day might look like for you
Here at the RSPCA no two days are the same, as a Marketing Manager in the Brand Marketing & Content team, we've added a short summary of what a typical day might look like, for a full insight please refer to the attached job description.
You will be the driving force behind inspiring, audience first marketing that truly makes a difference for animal welfare. Day to day, you'll lead and deliver high impact campaigns from brief through to evaluation, turning data and audience insights into sharp strategies alongside our creative and digital specialists. This role will have a specific focus on high value individuals and partnerships. You'll champion the RSPCA brand by collaborating with departments across the business, seeking new ways to amplify campaigns for specific audiences and support the creation of integrated, holistic marketing strategies to drive income growth.
What will help you succeed in this role:
- Experience of marketing in the charity sector, corporate or agency worlds and enthusiasm for managing brand and marketing campaigns, which you either drive from start to completion or collaborate with subject matter experts to execute.
- Project management skills, seeing a campaign run from initial idea through to execution.
- Extensive experience working on campaigns that delivered results across a range of channels. You have the ability to be innovative in your marketing tactics to engage new audiences and stand out in a crowded market.
- A great copywriter producing clear, conversational copy in the brand's style and tone of voice.
Get help with your application
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Successful candidates for certain RSPCA roles will need to undergo a Disclosure and Barring Service (DBS) check.
Applicants must have the legal right to work in the UK as we are unable to sponsor visas.
Final note from us & good luck with your application!
We want to ensure we do all we can to give you a positive candidate experience through our recruitment. Whilst we do try to give feedback where we can, sometimes due to receiving high levels of applications, this may not always be possible.
Our vision is a world where all animals are respected and treated with kindness and compassion. Our purpose is to inspire everyone to create a better world for animals. We are building the future of a diverse Society, and our priority is to support animal welfare by finding people from all backgrounds who are committed to our purpose. For this reason we actively encourage a wide diversity of applications - in particular from members of minority ethnic groups, and people with disabilities.
We're here to support you and encourage you to let us know if you need any adjustments at any stage of the recruitment process. Please feel free to contact us at resourcingteam@rspca.org.uk or 0300 123 0685 so we can ensure the process works for you.
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