Noodoll Limited
Marketing Manager
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Marketing & Partnerships Manager
Location: Hybrid / London-Based
Job Type: Full Time
Reports to: Managing Director
About Noodoll
Noodoll is a design-led plush toy and lifestyle brand, creating unique, characterful companions that spread joy and imagination across the globe. From our studio in London, we bring to life a cast of quirky characters made with love, quality, and a signature sense of playfulness. With a loyal community and stockists worldwide, we’re looking for a creative and driven Marketing & Partnerships Manager to help us grow our brand presence, tell our story, and connect with new audiences.
Role Overview
As our Marketing & Partnerships Manager, you'll be responsible for developing and delivering creative marketing strategies that grow brand awareness, drive engagement, and increase sales across all channels. You’ll also build and manage relationships with collaborators, influencers, stockists, and brand partners to bring the magic of Noodoll to new markets and customers.
This is a great opportunity for a hands-on, ideas-driven marketer who thrives in a small, agile team and wants to make a real impact in a growing brand.
Key Responsibilities
Marketing Strategy & Campaigns
- Plan and execute multi-channel marketing campaigns across digital, email, social, and print
- Work closely with the creative team on product launches, seasonal promotions, and brand storytelling
- Develop and manage the marketing calendar, aligning with key retail dates, holidays, and product releases
- Monitor campaign performance and report on KPIs (engagement, traffic, ROI, etc.)
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Partnerships & Collaborations
- Identify and build relationships with potential brand partners, creatives, artists, and collaborators
- Develop co-branded campaigns or product partnerships aligned with our brand values and audience
- Coordinate logistics, communication, and content for partnerships from concept through to delivery
Influencer & Community Engagement
- Build and manage relationships with influencers, bloggers, and online communities
- Coordinate gifting campaigns and ambassador programs to support product launches and awareness
- Track impact and engagement, using data to inform future outreach
Retail & Wholesale Support
- Collaborate with wholesale partners to support in-store marketing, POS, and joint promotions
- Create marketing packs, line sheets, and content for stockists and trade events
- Attend relevant industry events or trade shows (e.g. Maison & Objet, Top Drawer)
Content & Social Media
- Oversee content creation and scheduling for social media (in collaboration with content creators/designers)
- Support copywriting for email newsletters, product descriptions, blog posts, and ads
- Ensure consistency in tone of voice and visual branding across all touchpoints
Ideal Candidate
Experience:
- 3+ years in a marketing or brand role, ideally within lifestyle, retail, or a creative industry
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Skills:
- Strong understanding of brand building, digital marketing, and content strategy
- Confident managing partnerships, influencer outreach, and collaborations
- Excellent written and verbal communication skills
- Highly organised and detail-oriented, able to manage multiple campaigns simultaneously
- Analytical mindset – comfortable using tools like Google Analytics, social insights, or Klaviyo reports
- A creative eye and love for storytelling – bonus if you can brief or contribute to visuals
Bonus Points For:
- Experience with Shopify, Klaviyo, Meta Ads, or email marketing tools
- A network of contacts in retail, kids, design, or lifestyle industries
- A passion for toys, design, or building joyful, character-led brands
What We Offer
- A chance to help shape the voice and reach of a growing, independent brand
- Creative freedom and opportunity to lead impactful campaigns
- Collaborative, friendly team culture in a design-led environment
- Staff discount and access to limited-edition product releases
- Office snacks, flexible work environment, and plush toys galore
To Apply
Send your CV and a short cover letter (or video intro!) to jobs@noodoll.com. Let us know what excites you about Noodoll, and share a campaign or brand you admire and why. Bonus: tell us who your favourite Noodoll character is and why!
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