The Manchester Metropolitan University
Marketing Officer (International Marketing)
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About the Role
Working closely with the Marketing Manager, this role is responsible for advancing the profile and reputation of the University overseas, through a wide range of international marketing activities.
Typical Responsibilities
- Develop and deliver impactful strategic and tactical activity to support the Future Students marketing strategy.
- Work closely with designated colleagues in the International Office to support the implementation of the Internationalisation Strategy, through a wide range of international marketing activities.
- Lead in the delivery of global multi-channel marketing campaigns targeted at prospective students, coordination of an international-specific communications plan and digital-based international-specific conversion activity.
- Lead the planning and delivery of international student communications for prospective students, working with colleagues to develop engaging, audience-focused messaging across regular email campaigns to support recruitment and conversion objectives.
- Manage a rolling programme of creative rich media content to support the international student recruitment journey.
- Represent the International Marketing team by being a central point of knowledge and expertise in the University in respect of international marketing activity.
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The Ideal Candidate
- An outward looking, forward-thinking marketing professional.
- Career background in marketing, project management, and content production.
- Digital marketing experience essential, international marketing experience would be an advantage.
- Analytical thinker with a data-led approach and significant attention to detail.
About the Future Students Team
The Future Students team will have responsibility for all future students marketing activity and plans including Foundation, UG, PGT, PGR, UG-PG, International. Working with Faculties to align marketing strategy, implementing creative and impactful plans to support their priorities.
Working at Manchester Metropolitan
Based in central Manchester, you will enjoy a generous annual leave allowance (25 days, plus Christmas Closure, plus Bank Holidays), a fantastic pension scheme, access to retail discounts and Employee Assistance Program, cycle to work scheme, plus many more rewards and benefits.
To Apply
Please attach your CV and covering letter, detailing how you meet the person specification to the online portal. For informal enquiries about the position, please contact Josie Harrison j.harrison@mmu.ac.uk.
Interviews are planned to be held in September 2026.
Manchester Metropolitan University
Manchester Metropolitan University fosters an inclusive culture of belonging that promotes equity and celebrates diversity. We value a diverse workforce for the innovation and diversity of thought it brings and welcome applications from all local and international communities, including Black, Asian, and Minority Ethnic backgrounds, disabled people, and LGBTQ+ individuals.
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We support a range of flexible working arrangements, including hybrid and tailored schedules, which can be discussed with your line manager. If you require reasonable adjustments during the recruitment process or in your role, please let us know so we can provide appropriate support.
Our commitment to inclusivity includes mentoring programmes, accessibility resources, and professional development opportunities to empower and support underrepresented groups.
Manchester Met is a Disability Confident Leader and, under this scheme, aims to offer an interview to disabled people who apply for the role and meet the essential criteria as listed in the attached Job Description for that vacancy.
Documents
- Job Description - Marketing Officer - International Office - 9428.pdf (320.95 KB)
- Candidate Pack.pdf (9.16 MB)
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