Darogan
Marketing Officer
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M-SParc is Wales's first dedicated Science Park and a wholly owned subsidiary of Bangor University. From our headquarters on Anglesey, we support businesses, entrepreneurs, researchers and communities to develop ideas, create opportunities and grow the economy of North Wales.
Our team of more than 35 people delivers business support, innovation and skills programmes across Wales, while supporting around 50 resident businesses and a growing network of virtual tenants.
We work with organisations including Bangor University, the Intellectual Property Office, Football Association of Wales, the National Eisteddfod, Welsh Government and a wide range of businesses, charities and public sector partners to deliver projects that make a practical difference to people and communities.
As Marketing Officer, you'll be responsible for ensuring those projects, opportunities and success stories reach the right audiences through clear, engaging and effective communications.
The Marketing Officer will lead the planning and delivery of M-SParc's marketing and communications activity, creating engaging bilingual campaigns and content that promote opportunities, celebrate innovation, and strengthen M-SParc's reputation as a leading hub for enterprise, skills and technology in North Wales. This encompasses the sub-brands including Creative North and Sgil Sparc.
Working closely with colleagues, partners and stakeholders, the post-holder will identify stories worth telling and ensure they reach the right audiences through creative, effective and measurable marketing.
Requirements
PERSON SPECIFICATION
We're looking for an organised and confident communicator who can bring ideas, enthusiasm and initiative to a growing team. You'll thrive in this role if you:
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- communicate confidently in Welsh and English;
- enjoy planning and delivering marketing campaigns;
- are organised and able to manage multiple projects and priorities;
- have a strong visual eye and an attention to detail;
- enjoy working with a wide range of people and building positive relationships; and
- are curious, proactive and always looking for better ways to communicate an idea or opportunity.
Experience of digital marketing, websites, social media, design, photography and/or video is desirable.
We recognise that marketing experience comes in many forms. If you can demonstrate excellent communication skills, strong organisation and a passion for telling great stories, we'd encourage you to apply, even if your experience doesn't match every aspect of the role.
Benefits
M-SParc yw Parc Gwyddoniaeth pwrpasol cyntaf Cymru ac is-gwmni sy'n eiddo llwyr i Brifysgol Bangor. O'n pencadlys ar Ynys Môn, da ni'n cefnogi busnesau, entrepreneuriaid, ymchwilwyr a chymunedau i ddatblygu syniadau, creu cyfleoedd a thyfu economi Gogledd Cymru.
Mae ein tîm o fwy na 35 o bobl yn darparu rhaglenni cymorth busnes, arloesedd a sgiliau ledled Cymru, gan gefnogi tua 50 o fusnesau preswyl a rhwydwaith cynyddol o denantiaid rhithiol.
Rydym yn gweithio gyda sefydliadau gan gynnwys Prifysgol Bangor, Y Swyddfa Eiddo Deallusol, Cymdeithas Bêl-droed Cymru, yr Eisteddfod Genedlaethol, Llywodraeth Cymru ac ystod eang o fusnesau, elusennau a phartneriaid yn y sector cyhoeddus i gyflawni prosiectau sy'n gwneud gwahaniaeth ymarferol i bobl a chymunedau.
Fel Swyddog Marchnata, byddwch yn gyfrifol am sicrhau bod y prosiectau, y cyfleoedd a'r straeon llwyddiant hynny'n cyrraedd y cynulleidfaoedd cywir trwy gyfathrebu clir, deniadol ac effeithiol.
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Bydd y Swyddog Marchnata yn arwain cynllunio a chyflawni gweithgaredd marchnata a chyfathrebu M-SParc, gan greu ymgyrchoedd a chynnwys dwyieithog deniadol sy'n hyrwyddo cyfleoedd, yn dathlu arloesedd, ac yn cryfhau enw da M-SParc fel canolfan flaenllaw ar gyfer menter, sgiliau a thechnoleg yng Ngogledd Cymru. Mae hyn yn cynnwys is-frandiau M-SParc, fel Gogledd Creadigol a Sgil Sparc.
Gan weithio'n agos gyda chydweithwyr, partneriaid a rhanddeiliaid, bydd deiliad y swydd yn nodi straeon sy'n werth eu hadrodd ac yn sicrhau eu bod yn cyrraedd y cynulleidfaoedd cywir trwy farchnata creadigol, effeithiol a mesuradwy.
MANYLEB Y PERSON
Da ni'n chwilio am gyfathrebwr trefnus a hyderus a all ddod â syniadau, brwdfrydedd a menter i dîm sy'n tyfu. Byddwch yn ffynnu yn y rôl hon os ydych chi:
- yn cyfathrebu'n hyderus yn y Gymraeg a'r Saesneg;
- yn mwynhau cynllunio a chyflwyno ymgyrchoedd marchnata;
- yn drefnus ac yn gallu rheoli nifer o brosiectau a blaenoriaethau;
- yn meddu ar lygad gweledol cryf a sylw i fanylion;
- yn mwynhau gweithio gydag ystod eang o bobl ac adeiladu perthnasoedd cadarnhaol; ac
- yn chwilfrydig, yn rhagweithiol ac yn chwilio bob amser am ffyrdd gwell o gyfleu syniad neu gyfle.
Mae profiad o farchnata digidol, gwefannau, cyfryngau cymdeithasol, dylunio, ffotograffiaeth a/neu fideo yn ddymunol.
Da ni'n cydnabod bod profiad marchnata yn dod mewn sawl ffurf. Os gallwch ddangos sgiliau cyfathrebu rhagorol, trefniadaeth gref ac angerdd dros adrodd straeon gwych, byddwn yn eich annog i wneud cais, hyd yn oed os nad yw eich profiad yn cyd-fynd â phob agwedd ar y rôl.
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